Not every winery focuses solely on wine. Annata Bistro/Bar at the Mount Palomar Winery, for example, has been running a series of limited-time-offer cocktail promotions for the past 6 months in order to generate buzz about the 12-month-old winery.
2016 turned out to be a big year for spirits in bars, restaurants and nightclubs, with enthusiasm among customers for quality drinks heading steadily off the charts. In our last set of predictions for 2017, we look into the spirits crystal ball for the five top trends.
Today's consumers have diverse, discerning palates that crave a premium beverage experience right down to the glassware. Craft beer and brown spirits like bourbon, rye, and Scotch and Irish whiskeys are the fastest growing beverage categories in the United States.