Capitalizing on a hashtag that has evolved from social media to the pop culture lexicon, the #CocktailsandChill menu at Drumbar atop Raffaello Hotel in Chicago features cocktails inspired by popular Netflix shows.
Looking for a simple but profitable promotion for your bar? A pub quiz is excellent for generating a loyal customer base, particularly on slower days. And, presumably, the guests that a pub quiz promotion attracts are smart!
PokA(C)mon Go has officially reached pop culture phenomenon status. The great news is that you can leverage this fad to attract customers and boost your bottom line. Here are some promotions we love, and a few tips that will help you leverage this crazy fad.
Rakia, a Balkan fruit brandy made from plums, pears, cherries or other fruits, takes center stage at Ambar in Washington, DC, and the operators there are making it interesting to sample with a tasting card promotion.
In just a couple of weeks, we'll be in 2016. You don't need to have an incredibly detailed full-year plan already mapped out but you should be committing to a month-to-month calendar of activities to next year.
Industry night at San Diego's Side Bar is always busy, but as the club embarks on its second annual Clash of the Nightlife Titans 2 competition, which pits local bartenders against each other, General Manager Ali Pouladin foresees an exponential increase in business.