Topic: Marketing strategies
You've heard the phrase, "You have to spend money to make money." But there's a key component missing from that quote.
Technology and marketing, when approached effectively and thoughtfully, can launch guest engagement and revenue to new heights.
There are three elements that summon the Bogeyman of Marketing. This is how you take back control of your marketing and market share.
Nobody wants to find themselves in the midst of a public relations crisis but they're not uncommon in this business.
Using social media intelligently and managing your brand's online reputation are two of the best ways to lure guests to your bar or restaurant.
Too many bars and nightclubs have cookie-cutter marketing. It’s time to step up the game and pack your bar with the right guests.
A unique approach to marketing and promotions can make any weekday as profitable as a Friday or Saturday night. Here's how.
The way most bar and restaurant operators advertise on Facebook is killing their wallets. This strategy can make you more money.
This secret about Facebook marketing can attract new customers and make you a hell of a lot more money.
Using street teams is an amazing way to market your promotions, if you do it right. Here's how to use street team marketing effectively.