Topic: Executing promotions

Get Ready for Spring Break

Succeeding during the phenomenon that is spring break means planning your promotions effectively and executing them as flawlessly as possible. Start promoting your spring break events now, pre-sell tickets, cover charges, VIP tables and drink packages, monitor your male-to-female ratios, and upsell groups in your line to VIP.

Score with the Super Bowl

On February 5 over 110 million people will tune into America's big game, Super Bowl LI. Sports fans, diehard and casual alike, will be looking to eat, drink and celebrate on the big day, and they'll do so with or without you. Here are 10 tips to make customers want to celebrate Super Bowl LI at your bar, nightclub or restaurant.

Promoters as Mobile Box Offices

New Year's Eve is almost here. That means it's time for nightclub and bar operators to step up and supercharge their marketing efforts. One of the best ways to succeed on NYE - and to blow away the competition with every promotion - is to turn promoters into mobile box offices.