Topic: Beer promotion

Black and white photo of bartender with cocktail shaker

What’s Shakin’: October 9

We’ve put together a detailed rundown of what happened this week that you should know. In life, knowledge is power. In this business, knowledge is dollars.

Build a Beer Program that Works for Your Brand

At the 2017 VIBE Conference a panel of experts from Anheuser-Busch InBev, Boston Beer, Constellation Crown and MillerCoors broke down how to build a beer program that actually works during a pre-conference workshop.

National Beer Day 2016

Happy National Beer Lover's Day! Break out your favorite American ales and lagers or, if you want to try celebrating in a different way, try one of these fantastic beertails. Either way, today is the day to toast your love of beer. Cheers!

PokA(C)mon Go Promotions

PokA(C)mon Go has officially reached pop culture phenomenon status. The great news is that you can leverage this fad to attract customers and boost your bottom line. Here are some promotions we love, and a few tips that will help you leverage this crazy fad.

National Lager Day

Happy National Lager from Nightclub & Bar! Whether you prefer your beer pale or dark, sweet, bitter or otherwise, or low, average or high in alcohol content, there's a lager out there waiting to celebrate with you.

Drink Beer Day

Happy National Drink a Beer Day! This holiday is one of the simplest holidays to enjoy: all you have to do is enjoy beer, any beer, in any way. Can, bottle, keg, beer cocktails, food... It's up to you!

Fall Beer Flavors

Autumn is upon us, and while that means turning leaves and chilly weather to some, for beer drinkers it signals the arrival of Oktoberfest and seasonal fall brews.

Oktoberfest is Here!

Oktoberfest, the world's largest fair, is finally here! Over 6 million beer lovers will flock to Munich this year to celebrate. Cities across America will also host Oktoberfest celebrations and special events.

Engaging Women with Craft Beer

As summer winds down, many beverage professionals have fall flavors on their minds and are gearing up for promotions and drink specials that leverage the seasons crisp, spicy and warming taste profiles.