The Wine & Spirits Wholesalers of America (WSWA) alcohol beverage industry event that unites wholesalers, suppliers, importers and service providers is coming to Orlando, Fla. at the end of this month, April 28-30.
WSWA has a new convention website that features interactive links to convention information, exhibit and hospitality suite floorplans, as well as information on a variety of exciting competitions, evening events and networking opportunities.
The event will be held at the Grande Lakes Orlando, a joint J.W. Marriott and Ritz-Carlton property. “Whether you are an established brand, expanding your product line, or a start-up looking for distribution, the WSWA 70th Annual Convention & Exposition is the place to network with key partners and build relationships to take your business to the next level,” WSWA President and CEO Craig Wolf said.
Convention attendees and exhibitors can also watch a renowned panel of judges as they critique product during the highly respected Wine & Spirits Tasting Competition; learn from mixologists as they compete in the “Call for Cocktails” Mixology and “Wholesaler Iron Mixologist” competitions; and watch new trends emerge during the “Hoptails” Mixology Competition which will showcase the combination of spirits and craft beer into signature cocktail creations. The competitions are sponsored by The Tasting Panel magazine and will feature Tony Abou-Ganim as Executive Director. Abou-Ganim is one of the industry’s leading mixology pioneers and a frequent expert on the topic in high-profile media outlets.
On the program at this year’s convention are keynote speakers including the only NFL player with a star on the Hollywood Walk of Fame, Terry Bradshaw, and New York real estate mogul, business consultant and television personality Barbara Corcoran. The schedule also includes the Opening Night Reception and the popular “Taste of the Industry” event. The U.S. Beverage Alcohol Forum (USBAF) presented in partnership with the U.S. Drinks Conference, offers educational sessions for wholesalers, suppliers and retailers.