Successful Beverage Management in Las Vegas

Jack RobertielloI keep pretty busy writing about cocktails, spirits, wine, bars and restaurants, for NCB Mix, its parent Nightclub & Bar Magazine and a variety of other publications, including my blog But getting involved with writer and consultant Robert Plotkin last year on his latest project, “Successful Beverage Management,” is one of my favorite things, although presenting in front of an audience with the Tasmanian devil can be quite a workout. We sold out our session at the recent Nightclub & Bar Convention and Trade Show, and soon we’ll be taking the show on the road, this time in partnership with distributor Wirtz Beverage Nevada. Our first stop takes us back to Las Vegas at the end of the month, where we’ll be helping bar owners and bartenders fight the effects of the slumping economy. Those in the area have an added bonus: Wirtz is footing the bill for all qualified attendees, though they must register first. The all-day “Successful Beverage Management” profitability seminar will be held April 27 at Wirtz headquarters.

Robert PlotkinAttendees will learn how to reduce costs by preventing internal theft and waste, tracking sales productivity, analyzing pour costs, controlling inventory and effectively managing payroll. Other sessions provide advanced strategies for increasing beverage sales by enhancing drink quality and appeal, smarter pricing, premium product use, improving guest service, taking advantage of beverage trends, increasing effective in-house marketing and building repeat business. For more information or to register, contact Robert Plotkin at [email protected], call Wirtz Beverage at (702) 699 8851, or visit See you there.


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