Sales of Craft Beer Could Eclipse $20 Billion in 2014

Source: Brewbound

Craft BeerSales of craft and craft-style beer will likely eclipse $20 billion in 2014, according to a new report from market research firm Mintel.

Of the $20.4 billion in craft sales that Mintel has predicted for this year, the firm believes more than 84 percent ($17.2 billion) will come from Brewers Association-defined craft brewers.

Mintel had originally forecasted that craft beer sales could exceed $18 billion by 2017, but now believes that figure could actually double in the next five years. Citing consistent year-over-year growth trends, an improving economy, product innovation and an engaged consumer base, the firm said that combined sales of craft and craft-style beer could surpass $36 billion in 2019.

. . .

To continue reading visit Brewbound.

Read more on

Suggested Articles

Now open, The Statyon Room has appointed industry veteran Frank Caiafa as beverage director.

Who you allow to be on your team reflects your standards. It's crucial that you implement an effective hiring system.

Personalized guest experiences are an increasingly crucial element for any bar, nightclub, restaurant or hotel's success.