Name of DJ: DJ Hollywood
Name of Club: The Pool After Dark
Location: Atlantic City, N.J.
Ownership/Parent Company: Caesar's Entertainment
Square Footage: 120,000
Open Date: June 1, 2008
The Pool After Dark serves as Harrah’s Resorts' pool by day and the Mega-club of the Year by night. The two-floor, indoor/outdoor nightlife experience that The Pool captures and drives visitation of over 30,000 patrons to the Resort a month. The 86,000-gallon pool enclosed in a 90-foot glass dome is maintained at an 82 F 365 days a year.
Private cabanas, hot tubs and poolside tables are available for bottle service. The bottle service experience that The Pool offers includes ultra-plush furniture and bikini servers. The heart-pounding atmosphere consumes you when you step through the door. The Pool’s house and guest DJs take the “party” to the next level.
Celebrity guests of the venue include some of the biggest names in the industry including Lindsay Lohan, Kim Kardashian, Snoop Dogg, Nicki Minaj, Deadmau5, Will.I.AM, Pauly D, Kendra Wilkinson and Nicky Hilton.
The Pool staff is dedicated to providing quality cocktails with the freshest ingredients. The Pool staff completes quarterly bar training in addition to several brands coming in on a monthly basis to provide information sessions and tastings. Drink recipe cards are also distributed to the staff on a quarterly basis. Beverage selection is determined by Harrah’s corporate beverage team. Menu presentation and service are key elements each and every day.
Drink and bottle prices are competitive with market average. The Pool is dedicated to providing quality cocktails at the right price. Cleanliness, customer service and the safety of The Pool’s staff and guests are key focus points.
The average growth for The Pool since 2009 is 30%. The Pool plans to continue this growth pa
ttern in 2012 based off of the venue’s enhancements and vision for superior service.