Following a competitive judging process, Nightclub & Bar Media Group has selected three winners for its second annual Entrepreneur Awards. All winners will be honored during the Nightclub & Bar Convention and Trade Show March 24-26, 2014.
“The nightlife industry continues to advance at a rapid pace and companies we honor with our 2014 Nightclub & Bar Entrepreneur Awards are a main reason why this industry remains so exciting,” said Jon Taffer, president of the Nightclub & Bar Media Group and host and executive producer of Spike TV's "Bar Rescue." “When people tune-in to Bar Rescue, they often see me trying to fix the bad within individual establishments, but I created the Entrepreneur Awards last year because I see all the positive developments within our industry and knew we needed a vehicle to highlight these impressive initiatives.”
The winners of the 2014 Entrepreneur Awards include OM “organic mixology,” a line of USDA certified organic prepared cocktails; LavCup, an antimicrobial shelf for toilet stalls and urinals where guests can set their drinks; and Guester Technologies, which provides end-to-end, real-time and cloud-based technology to streamline nightlife venue management. Each of these products is providing an environment-enhancing effect in venues throughout the nightlife and bar industry, and their standout creativity and execution has earned them Nightclub & Bar’s Entrepreneur Awards.
OM “organic mixology” produces USDA certified organic and gluten-free bottled cocktails designed by mixologist Natalie Bovis and entrepreneur Jason Monkarsh. Their on-premise work includes a focus in the luxury hotel industry where the company has gained traction with poolside bars and additional venues where quick turnaround for drink orders is a necessity. The high-quality product is beginning to gain headway in the nightclub bottle service arena due to its eye-catching packaging. OM has also committed to corporate social responsibility through its Million Tree Mission in which they plant one tree in Haiti for every bottle they sell in a partnership with charitable group Trees for the Future. The product is distributed by Southern Wine & Spirits in California, Nevada, and Florida.
LavCup, the antimicrobial drink shelf, is the first product of its kind and adds a health-conscious element to combat a bad habit most nightclub and bar guests have – taking their drinks into the bathroom. The catchy tagline of “Because You Can’t Hold It” has made LavCup appealing to nightlife venues throughout the United States, and the product’s ability to integrate advertising has added appeal for potential venue customers. In fact, the product is provided to venues for free and LavCup generates revenue through the product’s advertising elements. LavCup Owner and Creator Matt Williams devised the idea for the product while attending Villanova and making regular bar visits with friends. Once the idea took shape from his college bar experiences, Williams began the process of developing and patenting his product, which uses a silver ion coating to create the antimicrobial environment.
Guester Technologies provides a cloud-based management system that enables nightlife operators to increase efficiency through the same technology most employees use on a daily basis. Guester’s Management System provides venues with an end-to-end, real-time business solution in which staff members, promoters and upper management can all access the information they need to execute the venue’s overall business model. The system includes a Door Application for iPad that allows door staff to communicate guest demographics in real time and provide staff throughout the venue with updates on VIP check-in, guest tallies, male-to-female ratios, cover charges, table locations and more. This completely digitized management system has allowed venues to increase revenues and cut expenses to generate the profits they demand in the competitive nightlife industry.
Each winner from this year’s competition will receive a complimentary 10’ x 10’ booth on the show floor at the 2014 Nightclub & Bar Convention and Trade Show with a chance to personally showcase their industry changing innovation for Taffer and more than 37,000 event attendees looking for the next big innovation in nightlife. The honorees will also receive two VIP all-access passes to attend the Nightclub & Bar Show conference program and nightly events and a 2014 Entrepreneur of the Year award plaque during the awards presentation on Tuesday, March 25.
Those interested in attending the 2014 Nightclub & Bar Convention and Trade Show can register for early bird rates by Jan. 31, 2014 at www.ncbshow.com. Press are encouraged to attend and can apply for credentials through the press information page from now until the deadline on March 14, 2014.