Tim Kirkland is an author, speaker, and consultant focusing on sales-building and service-energizing. More than 5,000 restaurants, hotels, and nightclubs worldwide use his best-selling book, The Renegade Server.
To reinforce the importance of selling rather than simply serving, frame the benefits of adopting selling behaviors to your staff around how they can affect tip income drastically.
Happy hour is becoming more popular, and operators who step up with something interesting stand to benefit. If you havena t revised your happy hour program recently, consider these steps.