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October 3, 2011

Red Gold (Sacramento)


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VIBE News
Chain Beverage Buzz: October 3, 2011 
by Alissa Ponchione
Heineken USA fills two new senior leadership positions, Darden plans expansion, Richard Tasman resigns from P.F. Chang's, Sky Ranch launches a new program and more.
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          Click Clack USA
Spotlight
The Marriott Goes Tiki 
by Alissa Ponchione
Marriott International and Marriner Marketing Communications take Tiki culture to a sophisticated, elegant yet playful level with a Tiki promotion perfect for any time of year.
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          American Beverage Institute
Insights
Sticking Up for the Industry 
by Donna Hood Crecca
The battle over alcohol policy is now being fought in the arena of public opinion by American Beverage Institute and other drinks industry groups. Can it be won?
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Event News
Enter the VIBE Vista Awards 
by Alissa Ponchione
The VIBE Vista Awards program is now accepting entries. The awards will be given out at the VIBE Conference at the Paris Hotel in Las Vegas on March 13-14, 2012.
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Products
Sazerac Introduces R&R Reserve to Fast-Growing Rich and Rare Lineup  
Sazerac has introduced its new R&R Reserve product in select U.S. markets, which strives to give consumers a more flavorful whisky experience.
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Full Sail Brewing Company Releases Session Fest for the Holidays 
Full Sail Brewing is excited to announce a new addition to the Session family of beers – Session Fest.
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Malibu Winter Limited Edition Available Through December 
Malibu delivers a truly innovative experience to consumers this holiday season with Malibu Winter Limited Edition.
Read More...  

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