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July 25, 2011


Chain Beverage Buzz: July 25, 2011 
by Alissa Ponchione
The NFL lockout is officially over, HMSHost Corporation signs 10-year agreement with LAX, House Spirits Distillery's new funding allows the company to expand and more.
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Savvy Technology at P.F. Chang's Attracts New Patrons 
by Alissa Ponchione
Mary Melton, P.F. Chang's Director of Beverage tells VIBE how the Asian bistro is embracing technology and engaging customers in new mediums with Quick Response (QR) codes.
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The Skinny on Skinny Drinks 
by Donna Hood Crecca
While skinny cocktails are in this summer, there’s more to this trend than meets the eye. For savvy bar operators, skinny drinks transcend summer fad status — there are multiple, ongoing benefits to mixing thin.
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Tracking Trends
Five Cocktail Trends to Watch 
by Alissa Ponchione
The cocktail elite were in New Orleans this past week for Tales of the Cocktail; here are five trends gaining traction in the bar industry.
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Product News
Vampire Vineyards Introduces Je T'aime Brut Rose Sparkling Wine 
Je T'aime Brut Rose Sparkling Wine, with its bouquet of fresh strawberry and raspberry, is perfect for any party or as a toasting wine.
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Introducing French Premium Vodka OR-G  
Palm Bay International introduces OR‐G, the first exotic blend of premium French vodka and natural persimmon, papaya, mango and lime juices.
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Slim Spirit to Distribute Nationally  
Slim Spirit LLC will distribute its Slim Vodka, Tequila, Rum, Gin, and Whiskey nationally after success in California.
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