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January 6, 2014



 
VIBE NEWS
Let The Countdown Begin 
We all have good intentions in the New Year to increase sales and make our businesses stronger. Therefore, start they year off right and invest your time at the VIBE Conference.
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TRENDS
Nielsen Reports on Year End Beer and Wine Sales 
Given the mixed economic data of the past few months, it's still too early to know, but recent reports might help identify year-end beer and wine sales.
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BLOG
Juicing Gets Bigger In The New Year 
The 21st Century consumer is looking for healthier choices, even when alcohol is part of the mix. Consumers are calling the drinks juicetails, and are said to consider them a healthier alternative to conventional mixers.
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DATA POINTS
Adult Beverage ROI: Guest Satisfaction and Loyalty  
Higher check averages aren't the only benefit restaurants reap when a well-run adult beverage program is in place. Overall guest satisfaction increases when cocktails, wine or beer are part of the dining-out experience.
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INDUSTRY NEWS
Chain Beverage Buzz 
Get the latest news, insight, research and ideas for the chain beverage executive to support their business growth strategies. This issue of VIBE will keep you up-to-date with information on 2014 trends, legislation, marketing ideas and more!
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PRODUCT NEWS
Samuel Adams Introduces New Spring Seasonal Beer 
The brewers at Samuel Adams are ushering in the new year with a new spring beer—Samuel Adams Cold Snap—the newest addition to the brewery's popular seasonal beer collection.
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Doña Paula Wines Launches Estate 'Black Edition' Red Blend 
Doña Paula Wines announced the launch of a 'Black Edition' Red Blend from Mendoza, Argentina under the brand's Estate tier of wines.
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257 Grove Street, Suite 2-130, Newton, MA  02466
Content Manager: Kristen Santoro ksantoro@questex.com
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