February 7, 2011

VIBE News
Chain Beverage Buzz: Feb. 7, 2011 
by Alissa Ponchione
Buffalo Wild Wings names new Chief Operating Office. The NRA's new officers take their posts, and the FDA withdraws its draft of menu labeling guidelines.

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Spotlight
Stan Novack Named 2011 ICON Award Recipient by Millennium Advisory Board
by Donna Hood Crecca
Stan Novack is named the 2011 ICON Award Recipient by Millennium Advisory Board. The Award will be presented March 7 in Las Vegas.

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Data Points
Growth Projections for 2011 from NRA – Three Cheers!
by Donna Hood Crecca
Full-service restaurants are expected to grow 3.1% to reach sales of $194.6 billion in 2011, according to the National Restaurant Association’s 2011 Restaurant Industry Forecast released last week.

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Event News
VIBE Conference Sponsor Update  
by Donna Hood Crecca
The VIBE Conference sponsor list continues to grow! See who is supporting the VIBE Experience and the chain beverage industry.

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Best Practices
Tasting and Touring Wine at The VIBE Conference 
by Alissa Ponchione
Evan Goldstein will teach Beverage Directors about wine at the Dare to Drink Different seminar at the VIBE Conference in Las Vegas.

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Product News
New Torani Layered Flavor Syrup Combinations Make Elite Culinary Trends Possible Everyday 

Torani introduces its two new flavors: Torani Salted Caramel & Torani Cinnamon Vanilla.

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The Bitter Truth Launches E**X**R in U.S. Market 

The Bitter Truth has announced the stateside launch of E**X**R, its artisanal digestive liqueur.

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Brown-Forman Releases New Early Times 354 Bourbon 

Brown-Forman announces the Early Times brand is returning to its bourbon roots with Early Times 354 Bourbon.

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Jon Taffer, President
Donna Hood Crecca
, Publisher & Editorial Director
Alissa Ponchione, Associate Editor

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