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Gin

The Bitter Truth Launches Sloeberry BlueGin in the U.S. Market

September 24, 2010


The Bitter Truth, Europe’s leading producer of cocktail bitters and flavorings, has announced the launch of its SloeBerry BlueGin. While the company has produced a limited-edition vintage sloe gin for the past three years, it was not widely available. A partnership with Austrian distiller Hans Reisetbauer has resulted in the ability to produce larger runs that are all natural and hand-made using fresh, ripe sloe berries – completely free of artificial ingredients or colorings. The sloe berries are macerated in Blue Gin created by Austria’s famous Eau de Vie distiller, Hans Reisetbauer, and provide a unique aroma that is enhanced upon tasting. Dry and a little bit sour with just slight sweetness, the intense sloe/plum aroma is followed by a hint of almond flavor, complimenting the fruitiness with spicy flavors.
 
The Bitter Truth – SloeBerry BlueGin is a favored ingredient in many cocktails and long drinks and can also be enjoyed by sipping on its own.

The suggested retail price is $45.00 for a 750ml bottle.    Please let me know if you need recipe suggestions, photos or a sample.

 



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