Promotions - Happy Hour

Get Ready for National Happy Hour Day!

November 1, 2016 | Article | By David Klemt

November 12 is National Happy Hour Day! That means now is the time to get ready for your happy hour promotions. These 6 cocktail recipes and 6 bar...

Read more

The Five Dollar Martini Makes Bravo Brio a Winner

March 14, 2016 | Article | By Jack Robertiello

Drink promotions still work, as the Bravo Brio Restaurant Group (BBRG) proved when their weekly martini promotion helped them take home the VIBE Best...

Read more

Happy Hour Pros & Cons

November 23, 2015 | Article | By Donna Hood Crecca

Millennials have changed many things, including the way bars and restaurants do business. More than half prefer happy hour to going out for dinner....

Read more

The Happiest Hours: 7 Inspiring Happy Hour Promotions

November 10, 2015 | Article | By David Klemt

We're sure you're no stranger to the concept of happy hour promotions and how they can boost your slow days and nights. You may, however, need some...

Read more

Cash in on Happy Hour & Late Night

June 23, 2015 | Article | By David Klemt

Michael Galatte is an expert when it comes to developing happy hour and late-night specials promotions. He knows that it all boils down to one thing:...

Read more

Late-Night & Happy Hour: Food’s the Draw

February 17, 2015 | Article | By Donna Hood Crecca

Several chains are capitalizing on patrons’ food-and-drink desires during non-meal periods and it looks like food trumps drinks as the top driver...

Read more

Sizzling Summer Promotions

June 24, 2014 | Article | By Kristen Santoro

Now is the perfect time for bar owners to reevaluate their offerings and refresh their promotions. Your promotions should revolve around your...

Read more

If It Works, Roll With It: On-Going Promotions We Love

April 15, 2014 | Article | By Mary-Kate Dunphy

Promotions make your bar money, and if a promotion is working for you, why not stick with it? Here are some on-going promotions that have been making...

Read more

10 Promotional Blunders to Avoid

May 17, 2012 | Article | By Alissa Ponchione

Hosting a promotion may look easy enough, but amateur mistakes in the planning process can hinder a bar or nightclub’s success.

Read more

Mimi’s Café’s Value Revolution

November 14, 2011 | Article | By Alissa Ponchione

Since launching its “Happiest Hour” promotion, staff at Mimi’s Café have seen customers staying longer. Chief Concept Officer Mark Mears spoke...

Read more
More stories

Boston Herald: Most Restaurant, Bar Owners Frown on Return of Happy Hour

August 23, 2012 | News

Boston Herald: Restaurant and bar owners overwhelming voiced support for maintaining the state’s so-called “Happy Hour” law that prohibits them...

Read more

Oscar's at the Plaza Hotel Announces New Vegas Happy Hour Specials

August 3, 2012 | News | By Nightclub & Bar

The "happiest steakhouse in the universe" will deliver even more merriment as Oscar's steakhouse inside the Plaza Hotel and Casino in downtown Las...

Read more

I'm Not At Work Discount Program Creates 24/7 Happy Hours in New York City

December 7, 2009 | News

A new business emerges in time to put some “Cheers” into the holiday season, turning every hour in New York City into Happy Hour with the I’m...

Read more
More news

Re-thinking Happy Hour

May 12, 2014 | By Donna Hood Crecca

Casual dining restaurants are the first choice of consumers who attend happy hours (45%), followed by sports bars (23%), according to a recent...

Read more

It’s Time To Get Happy!

November 12, 2013 | By Kristen Santoro

It’s National Happy Hour Day! And for your hard working patrons there's nothing quite like a good cocktail or a beer at the end of this long day.

Read more

Extra Cheese Please!

September 5, 2013 | By Kristen Santoro

Did you know that Americans eat approximately 350 slices of pizza per second? So, why not celebrate the classic cheese today on National Cheese Pizza...

Read more

Stick to the Basics During Happy Hour

July 16, 2013 | By George Barton

Here are 3 keys to developing and executing awesome Happy Hours, while “Sticking to The Basics.”

Read more

On Location with "Bar Rescue:" Canyon Inn in Yorba Linda, Calif.

June 14, 2011 | By JoAnn Cianciulli

The Canyon Inn in Yorba Linda, Calif., is a confused little spot with an identity crisis; bar tabs and clientele are at an all-time low. Enter Jon...

Read more
More blogs