Promotions – Event Promos

Prohibit This: Repeal Day Promotions We Love

November 29, 2016 | Article | By David Klemt

In less than a week we celebrate perhaps the most sacred day of the year: Repeal Day. If there's a better day to toast the end of an era, that era...

Read more

Pop-Ups Pop Up Internationally

November 22, 2016 | Article | By Jack Robertiello

A successful annual NYC pop-up bar promotion created by Mace Cocktail Bar owner Greg Boehm goes international, bringing holiday cheer to 30 cities...

Read more

Better Than Binge Watching: #CocktailsandChill at Drumbar

November 15, 2016 | Article | By Kelly Magyarics

Capitalizing on a hashtag that has evolved from social media to the pop culture lexicon, the #CocktailsandChill menu at Drumbar atop Raffaello Hotel...

Read more

Webinar Recap: How to Profit with Pay-Per-View Events

October 4, 2016 | Article | By David Klemt

Operators on the hunt for promotions with solid revenue-generating potential should seriously consider hosting pay-per-view events. Nick Gagliardi,...

Read more

Pop Quiz, Hot Shot! Is a Pub Quiz Your Next Moneymaker?

October 4, 2016 | Article | By David Klemt

Looking for a simple but profitable promotion for your bar? A pub quiz is excellent for generating a loyal customer base, particularly on slower...

Read more

Engage Your Customers with Interactive Promotions

September 27, 2016 | Article | By David Klemt

Engaging with your customers can be difficult when their faces are buried in their smartphones. A well-executed interactive promotion is one...

Read more

Toast National Beer Lover's Day with these 6 Beertails

September 6, 2016 | Article | By Nightclub & Bar

Happy National Beer Lover's Day! Break out your favorite American ales and lagers or, if you want to try celebrating in a different way, try one of...

Read more

7 Sports Bar Promotions We Love

September 6, 2016 | Article | By Nightclub & Bar

Sports bar promotions can be traditional or outside the box. You'll have to choose what will both pique your guests' interests and work best for your...

Read more

Women's Equality Day: Showcasing Beer & Spirits Produced by Women

August 9, 2016 | Article | By David Klemt

Happy Women's Equality Day! Well, not yet but it's never too early to start planning. August 26 is the day we observe the passage of the 19th...

Read more

Celebrate Team USA with These Patriotic Cocktails

August 2, 2016 | Article | By Nightclub & Bar

We love a Mojito just as much as the next person but we're all American when it comes to the Olympic Games. These cocktails are the perfect way to...

Read more
More stories

Wet Republic at MGM Grand Announces First Ever Nighttime Party “Wet at Night” Tuesday, September 16

August 20, 2014 | News | By Nightclub & Bar

WET REPUBLIC at MGM Grand Hotel & Casino announced it will host “WET At Night,” the daylife destination’s first ever nighttime bash with...

Read more

Newcastle Brown Ale’s “Bartender Gigs” Program Celebrates Musicians’ Time Behind the Bar

August 14, 2014 | News | By Nightclub & Bar

Newcastle Brown Ale is presenting a series of concerts for bartenders organized by the U.S. Bartenders Guild that combines rising musical stars with...

Read more

Pernod Absinthe Celebrates National Absinthe Day

March 5, 2013 | News

Pernod Absinthe will honor National Absinthe Day today with a dedicated event in New York City and celebratory cocktails at select bars and...

Read more

The Roosevelt Hotel's Rooftop Lounge Hosts Annual Kentucky Derby Party

May 4, 2012 | News | By Nightclub & Bar

The Roosevelt Hotel and the seasonal mad46, which re-opened April 11, bring Churchill Downs to New York City with an official Kentucky Derby party on...

Read more

Guinness to Attempt New World Record for Largest St. Patty's Day Celebration

February 22, 2012 | News | By Nightclub & Bar

On March 17, Guinness & Co. is teaming up with millions of legal-drinking-age people all around the world to celebrate St. Patrick's Day by...

Read more

Chambord Partners with Betsey Johnson for ‘Pink Your Drink’ Campaign

August 30, 2011 | News

Chambord Liqueur is partnering with Betsey Johnson for its national ‘Pink Your Drink’ campaign that benefits breast cancer charities.

Read more

House Band Wines and Sonicbids Launch Wine & Music Showcase

August 19, 2011 | News

House Band Wines announced its official launch and musical artist promotion with Sonicbids.com for a wine and music showcase in Hollywood.

Read more

Heineken to Host The Spot in New York this Summer

June 16, 2011 | News

Heineken's The Spot will welcome trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers under one roof in New York this summer.

Read more

Birra Moretti Encourages Americans to Enjoy Lunch Like Italians

June 16, 2011 | News

Birra Moretti will launch Birra Moretti Pop-Up il Pranzo Cafes, a series of summertime lunch events in New York.

Read more

Dita Von Teese and Cointreau Announce Newest Cocktail Creation: The Cointreau MargaDita

May 3, 2011 | News

Celebrate Cinco de Mayo and the summer soiree season with the Cointreau MargaDita – the latest collaboration from Dita Von Teese and Cointreau.

Read more
More news

Promotion Planning Guide Update - February

January 15, 2013 | By Kristen Santoro

February is the shortest month of the year and in most parts of the country relatively cold; however that doesn’t mean that you need to slump into...

Read more

Haunting Halloween Helpful Hints

October 10, 2012 | By Kristen Santoro

With exactly three week left to prepare for one of the biggest nights of the year — Halloween — you should already be thinking of ways to attract...

Read more

Taffer's Tips: All the Single Ladies

August 10, 2011 | By Jon Taffer

Women are a very important demographic to any bar or club owner. That's why a strong bachelorette program will fill your nightclub or bar with women...

Read more
More blogs