Promotions – Event Promos

Be Kind! Happy World Smile Day!

October 2, 2015 | Article | By David Klemt

"Do an act of kindness. Help one person smile." Happy World Smile Day, everyone! The brainchild of Harvey Ball, the commercial artist who created the...

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Happy National Drink Beer Day!

September 28, 2015 | Article | By Nightclub & Bar

Happy National Drink a Beer Day! This holiday is one of the simplest holidays to enjoy: all you have to do is enjoy beer, any beer, in any way. Can,...

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Hoist Your Stein! Oktoberfest is Here!

September 14, 2015 | Article | By David Klemt

Oktoberfest, the world's largest fair, is finally here! Over 6 million beer lovers will flock to Munich this year to celebrate. Cities across America...

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Innovative Promotions that Build Your Bottom Line

August 4, 2015 | Article | By David Klemt

RMD Group owns San Diego hotspot Fluxx along with many other successful bars, nightclubs and restaurants. Find out about the promotions they've...

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Event Production & Marketing: How to Ensure Success

May 18, 2015 | Article | By Whitney Johnson

From booking talent to getting people in the door, there are a lot of steps you need to take to ensure a profitable event. Here are some insights and...

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Tips to Make More $$ This St. Patrick's Day

March 3, 2015 | Article | By Kristen Santoro

More than a quarter of Americans plan to visit a bar or restaurant on St. Patrick’s Day this year. Here are some tips to make sure you'll bring in...

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Epic Promotions to Host in the New Year

December 16, 2014 | Article | By Kristen Santoro

Your goal as a bar or nightclub owner is to develop and execute creative promotions that impact your bottom line. So take these 4 epic promotions and...

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4 Things to Think about when Planning a Themed Nightclub Event

November 25, 2014 | Article | By Kristen Santoro

Planning a successful event is a daunting task but can be extremely rewarding. However, it’s not enough to merely conceive a brilliant nightclub...

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Video: 3 Crazy Bar Promotions

November 4, 2014 | Article | By Chris Lenahan

Need to add a little kick to your slower nights? Here are three wacky ideas to get you thinking about out-of-the-box wacky bar promotions you can...

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Host a Spooktacular Promotion

October 7, 2014 | Article | By Mary-Kate Dunphy

If a venue is not prepared with spooktacular promotions on Halloween weekend they’ll miss out on a significant amount of revenue.

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Wet Republic at MGM Grand Announces First Ever Nighttime Party “Wet at Night” Tuesday, September 16

August 20, 2014 | News | By Nightclub & Bar

WET REPUBLIC at MGM Grand Hotel & Casino announced it will host “WET At Night,” the daylife destination’s first ever nighttime bash with...

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Newcastle Brown Ale’s “Bartender Gigs” Program Celebrates Musicians’ Time Behind the Bar

August 14, 2014 | News | By Nightclub & Bar

Newcastle Brown Ale is presenting a series of concerts for bartenders organized by the U.S. Bartenders Guild that combines rising musical stars with...

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Pernod Absinthe Celebrates National Absinthe Day

March 5, 2013 | News

Pernod Absinthe will honor National Absinthe Day today with a dedicated event in New York City and celebratory cocktails at select bars and...

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The Roosevelt Hotel's Rooftop Lounge Hosts Annual Kentucky Derby Party

May 4, 2012 | News | By Nightclub & Bar

The Roosevelt Hotel and the seasonal mad46, which re-opened April 11, bring Churchill Downs to New York City with an official Kentucky Derby party on...

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Guinness to Attempt New World Record for Largest St. Patty's Day Celebration

February 22, 2012 | News | By Nightclub & Bar

On March 17, Guinness & Co. is teaming up with millions of legal-drinking-age people all around the world to celebrate St. Patrick's Day by...

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Chambord Partners with Betsey Johnson for ‘Pink Your Drink’ Campaign

August 30, 2011 | News

Chambord Liqueur is partnering with Betsey Johnson for its national ‘Pink Your Drink’ campaign that benefits breast cancer charities.

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House Band Wines and Sonicbids Launch Wine & Music Showcase

August 19, 2011 | News

House Band Wines announced its official launch and musical artist promotion with for a wine and music showcase in Hollywood.

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Heineken to Host The Spot in New York this Summer

June 16, 2011 | News

Heineken's The Spot will welcome trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers under one roof in New York this summer.

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Birra Moretti Encourages Americans to Enjoy Lunch Like Italians

June 16, 2011 | News

Birra Moretti will launch Birra Moretti Pop-Up il Pranzo Cafes, a series of summertime lunch events in New York.

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Dita Von Teese and Cointreau Announce Newest Cocktail Creation: The Cointreau MargaDita

May 3, 2011 | News

Celebrate Cinco de Mayo and the summer soiree season with the Cointreau MargaDita – the latest collaboration from Dita Von Teese and Cointreau.

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Promotion Planning Guide Update - February

January 15, 2013 | By Kristen Santoro

February is the shortest month of the year and in most parts of the country relatively cold; however that doesn’t mean that you need to slump into...

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Haunting Halloween Helpful Hints

October 10, 2012 | By Kristen Santoro

With exactly three week left to prepare for one of the biggest nights of the year — Halloween — you should already be thinking of ways to attract...

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Taffer's Tips: All the Single Ladies

August 10, 2011 | By Jon Taffer

Women are a very important demographic to any bar or club owner. That's why a strong bachelorette program will fill your nightclub or bar with women...

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