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Promotions - Social media

Traditional and Social Media Marketing Strategies for Bars and Restaurants

December 2, 2014 | Article | By Ron Cates

It's hard to believe a time without selfies, likes, fans, and followers as the dominant marketing vehicle. However, this doesn’t mean you should... more >>

Creative Ways to Promote Food and Beverage Online

September 2, 2014 | Article | By Ron Cates

Marketers that are even remotely related to the food industry have been a bit gun-shy when it comes to promoting food and beverages. Here are seven... more >>

Mobile Marketing through Customers Smartphones

August 5, 2014 | Article | By Ron Cates

The key to driving successful mobile campaigns is to earn a place in your customers’ conversations. Dipping into the tip jar, here are five ideas... more >>

Revenue Generating Promotions - Ora Nightclub

July 15, 2014 | Article | By Kristen Santoro

Remember a drink special isn’t a promotion on its own. You need additional elements that attract new customers and keep existing customers to drive... more >>

Small Budget Money Making Promotions

May 20, 2014 | Article | By Angela Bonnici

How can your small business avoid dangerous promotions and focus on the ones that you are guaranteed to reap the benefits of? more >>

Social Media

November 19, 2013 | Article | By Mary-Kate Dunphy

Social media marketing expert, Debbie Miller, dives into the importance of visual based social media platforms in order to obtain a prominent online... more >>


July 29, 2013 | Article | By Alissa Ponchione

Facebook and Twitter may dominate the social networking landscape, but can bar and nightclub owners benefit from the search and marketing... more >>

Side Bar Promotion

July 23, 2013 | Article | By Alissa Ponchione

Side Bar is taking advantage of social media by using the medium to host contests that are engaging guests beyond last call. more >>


April 23, 2013 | Article | By Alissa Ponchione

As social media becomes more pervasive, understanding how to use it to your benefit is imperative. Pinterest, one of the fastest growing social... more >>

Darnell Holloway

September 26, 2012 | Article | By Alissa Ponchione

As a bar and nightclub owner, there is nothing more daunting than the social-media space. But it’s not about juggling the sites as much as it is... more >>

@wherenext social media platform Heineken

July 16, 2014 | News

The @wherenext tool uses an algorithm to analyse social activity such as posts, check-ins and photos, from social media platforms, including Twitter,... more >>


June 7, 2012 | News

Expectations are running high for Shaker, a startup which is hoping to mix up the online social scene with the opening of Club 53 tomorrow. At Club... more >>

February 8, 2012 | News | By Nightclub & Bar

Clubdango was born out of the idea to create the world’s largest directory of socially active nightclubs, dayclubs, bars and lounges, updating... more >>

December 15, 2011 | News | By Nightclub & Bar

In partnership with BeMyDD, a designated-driver and personal-driving service, Korbel is giving consumers a chance to win a personal chauffer for the... more >>

September 29, 2011 | News

Malibu and its digital creative agency Isobar are extending that summer feeling all year round with a new Facebook game application, Beach Club. more >>

October 6, 2010 | News

October is Breast Cancer Awareness Month and Korbel Champagne Cellars uses its Toast Life Foundation to help fund breast cancer education and enhance... more >>

October 5, 2010 | News

Jameson is offering on-premise sampling events that invite patrons to enjoy Jameson Irish Whiskey while engaging in Jameson’s ‘Truth or... more >>

December 21, 2009 | News

Heineken's on-premise program combines social and digital media outreach, consumer sweepstakes and soccer-themed POS elements to engage consumers... more >>

June 23, 2009 | News

New premium Japanese shochu gains traction with expanded distribution. more >>

6 Social Media Tips for Successful Nightclubs & Bars

July 8, 2014 | By Natalia Morais

You already know that social media is a great way to promote events and specials, so why aren’t your promotions as successful as you’d expected? more >>

Online Brand

March 10, 2014 | By Ron Cates

Becoming the “it” place in the neighborhood isn’t a matter of luck nor is it about being the hot, new establishment in town. Today, the most... more >>


April 1, 2013 | By Dave Dronkers

This is the year that you must differentiate from your competitors through pictures and video content. Many have asked “how long should a video... more >>

Emily Mayock

June 25, 2012 | By Emily Hanna Mayock

By interviewing 1,064 consumers as well as 425 restaurant owners and operators earlier this year the National Restaurant Association and LivingSocial... more >>

Dave Dronkers

May 25, 2012 | By Dave Dronkers

Do you find it difficult to post quality content on Facebook or Twitter? Whether you delegate postings or do it yourself, quality and timely social... more >>

Dave Dronkers

April 27, 2012 | By Dave Dronkers

Should bar, nightclub and restaurant owners and operators begin using this new social-media channel called Pinterest? It’s too early to tell, but... more >>

Boris Bugarski

April 26, 2012 | By Boris Bugarski

Online marketing is based on objectives, strategies and tactics. Knowing these tactics and how things are put together are instrumental for your... more >>

Dave Dronkers

March 30, 2012 | By Dave Dronkers

To make social media work for your business, be willing to put your “personality” and brand out there. In the social-media world, this is called... more >>

Dave Dronkers

February 6, 2012 | By Dave Dronkers

With more than 10 million users, FourSquare may be the most-used social network, behind Facebook and Twitter. Therefore, you most likely serve guests... more >>

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