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Promotion Planning

Promotional Planning Guide – August 2014

July 8, 2014 By: Mary-Kate Dunphy


August Promotional Calendar 2014

August is named after Augustus, the first Emperor of Rome, who decided that this month would be the month of his greatest triumphs. Ironically, he died in August AD14.  Do not follow in the footsteps of the first Roman Emperor and make sure that August is far from a dead month for your business.

While there are no outstanding holidays in the month of August, we have supplied you with a list of days that you can base your promotional efforts around. Don’t simply rely on the season’s good weather to get people through the doors, be proactive and give them no choice but to stop in!

August
National Sandwich Month

August 1 
International Beer Day
National Girlfriend Day (Girls)

August 2
National Ice Cream Sandwich Day

August 3
National Watermelon Day

August 4 
US Coast Guard Day
Chocolate Chip Day
Sisters Day
Friendship Day

August 6
National Root Beer Float Day

August 7 
National IPA Day

August 8
National Dollar Day

August 9
National Polka Day

August 10
National S’mores Day

August 12 
Vinyl Record Day

August 13
Filet Mignon Day
Left Handers Day

August 14
National Creamsicle Day

August 15
National Relaxation Day

August 16 
National Rum Day
National Tell a Joke Day

August 17
National Vanilla Custard Day

August 18
National Bad Poetry Day

August 19 
National Aviation Day
National Potato Day

August 20
Lemonade Day

August 21
Senior Citizens Day

August 24
National Waffle Day

August 25
National Whiskey Sour Day

August 29
Lemon Juice Day 


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