September 29, 2010


EDITOR'S NOTE
Ready, Set, Promote! 
by Donna Hood Crecca
Welcome to NCB Promo Power! This newsletter, which will hit your inbox every Wednesday, is completely devoted to promotions that grow traffic and sales at bars and nightclubs.

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FEATURED PROMOTIONS
Halloween Hits for Bars and Nightclubs 
by Emily Hanna Mayock
With just over a month left to prepare for Halloween, you need to be thinking of ways to attract those devilish characters to your bar. First order of business: plan a stellar promotion!

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Score Big with Fall Football Promos 
by Emily Hanna Mayock
If you’re still searching for that football fanatic crowd on Saturday, Sundays and Mondays, read on for some examples of football promos that are seeing success at the bar.

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PROMO PROS
The Proof is in the Planning 
by Meghan Leary
Here are five areas that must be properly addressed when planning a promotion. Be cognizant of these factors and more than half the battle is won for you to reach your bottom line of promotional success.

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TAFFER'S TIPS
How to Heat Up Monday Night Football 
by Jon Taffer
What do you do on Monday nights? Well, the answer from September to December is obvious, Monday Night Football. But everyone is doing Monday Night Football in your market and you need a promotion to set you apart.

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PARTNER PROGRAMS
Dos Equis Reveals Its "Most Interesting Tricks" Halloween On-Premise Program 

During the Most Interesting Tricks promotions, costumed Dos Equis brand ambassadors will invite consumers to impress their friends by learning magic from Dos Equis’ bag of tricks.

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Big Buck Hunter Pro and Big Buck Safari World Championships to be Held Oct. 1-2 

With tournaments for both Big Buck Hunter Pro and Big Buck Safari, the event will feature 64 players competing in each tournament for a total of more than $50,000 in prize money.

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Hotel California Tequila Launches Designer Surfboard Promotion 

Hotel California Tequila has partnered with world renowned California surf board designer, Mike Walker to create a customized Hotel California Tequila surfboard.

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HOT PRODUCTS
Irish Whiskey, Beer Promotions and Fall Beers 
by Nightclub and Bar
Product photos and information on: Redbreast Irish Whiskey, Heineken Black Light Bottle and Samuel Adams Fall Beers.

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