December 8, 2010

Promotional Calendar
FEATURED PROMOTIONS
Holiday Promos We Love 
by Alissa Ponchione
December is chock-full of holiday cheer with Christmas and New Year's Eve and everything that comes with them, meaning it’s the perfect time for you to get new customers into your place while rewarding your loyal customers with fun events and great deals.
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Warm Up With Holiday Cocktails 
by Alissa Ponchione
Celebrate all December has to offer by warming up those cocktails and your bar stools with these inspired drinks.
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PROMO PROS
Trends 2011: Social Media 
by Alissa Ponchione
Here are the top social media trends, according to Dave Sribnik, manager of trends and technology for MarkeTeam Inc., a Mission Viejo, Calif., F&B sales promotion agency.
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PARTNER PROGRAMS
"Flip Winter to the Corona Side" With On-Premise Winter Promotion 

The Corona brand family will offer a unique stand-alone promotion that encourages consumers to “Flip Winter to the Corona Side.”
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TouchTunes Interactive Networks Celebrates The Black Eyes Peas’ Latest Album The Beginning  

TouchTunes Interactive Networks will promote The Black Eyed Peas’ newest album, The Beginning, across its TouchTunes Digital Jukeboxes and TouchTunesTV screens network.
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HOT PRODUCTS
New Aberlour Package Reflects The Hidden Richness of the Whisky 

Aberlour Highland Single Malt Scotch Whisky unveils sophisticated new packaging for the full line of exceptional Aberlour whiskies.
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Victoria Expansion Continues After Successful Chicago Launch 

Following in the wake of unprecedented demand in Chicago, Mexico's best-kept secret and one of its finest beers, Victoria, will expand to Texas and to select Colorado markets.
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Vinturi Travel: Creating a Wine Adventure at Restaurants, Bars and Hotels 

The new Vinturi Travel is a compact, portable model that provides exactly the same aeration mechanism as the award-winning Vinturi Essential Wine Aerator.
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