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Promotions – Event Promos

Customer Watch the Superbowl

January 28, 2014 | Article | By Alissa Ponchione

While hosting Super Bowl promotions is a great way to capitalize on a popular sport, bars and nightclubs struggle to compete against other sports... more >>

What's Your Plan?

December 31, 2013 | Article | By Alissa Ponchione

From social media to connecting to the community and elevating existing programs, bar and nightclub owners have lofty promotion and marketing goals... more >>

Attic at American Junckie

December 23, 2013 | Article | By Alissa Ponchione

Throwing a major party isn’t anything new for Attic, but the club's New Year’s Eve celebration will be a night guest’s won’t forget. more >>

Holiday Promos

December 17, 2013 | Article | By Mary-Kate Dunphy

In order to get the holiday revelers into your bar, we have put together a list of nightlife promotions to keep your venue jingle bell rockin' all... more >>

Pour On Center

December 17, 2013 | Article | By Alissa Ponchione

A gastropub’s craft-beer dinners make waves in a small town by slowly entering into the craft-beer revolution with the opening of two-month-old... more >>

The Local Chicago

December 10, 2013 | Article | By Alissa Ponchione

The holidays are all about family and giving back, and altruistic bar owners are focusing their efforts on building a community through charitable... more >>


December 3, 2013 | Article | By Alissa Ponchione

The holidays are a tricky time of year for owners and operators in the hospitality business. But, hosting holiday events can create loyal patronage. more >>

Thanksgiving Eve

November 19, 2013 | Article | By Mary-Kate Dunphy

Thanksgiving is right around the corner and with it comes Thanksgiving Eve – better known as Black Wednesday – which has become one of the... more >>

Unbridled Chicago

November 12, 2013 | Article | By Alissa Ponchione

Untitled’s Beaujolais Nouveau wine tasting and French-themed Unbridled event are a different take on Thanksgiving Eve; a slower night that is... more >>

Royal Marketing

November 5, 2013 | Article | By Alissa Ponchione

Niche marketing helps identify and target the the right demographic and it's extremely important to any venue looking to attract an influx of... more >>

Every Damn Wednesday

April 9, 2014 | News | By Nightclub & Bar

The Underground is opening its doors each Wednesday with its highly anticipated EDM music-focused night “Every Damn Wednesday”. EDW will bring... more >>

Pernod Absinthe

March 5, 2013 | News

Pernod Absinthe will honor National Absinthe Day today with a dedicated event in New York City and celebratory cocktails at select bars and... more >>

May 4, 2012 | News | By Nightclub & Bar

The Roosevelt Hotel and the seasonal mad46, which re-opened April 11, bring Churchill Downs to New York City with an official Kentucky Derby party on... more >>

February 22, 2012 | News | By Nightclub & Bar

On March 17, Guinness & Co. is teaming up with millions of legal-drinking-age people all around the world to celebrate St. Patrick's Day by... more >>

August 30, 2011 | News

Chambord Liqueur is partnering with Betsey Johnson for its national ‘Pink Your Drink’ campaign that benefits breast cancer charities. more >>

August 19, 2011 | News

House Band Wines announced its official launch and musical artist promotion with for a wine and music showcase in Hollywood. more >>

June 16, 2011 | News

Heineken's The Spot will welcome trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers under one roof in New York this summer. more >>

June 16, 2011 | News

Birra Moretti will launch Birra Moretti Pop-Up il Pranzo Cafes, a series of summertime lunch events in New York. more >>

May 3, 2011 | News

Celebrate Cinco de Mayo and the summer soiree season with the Cointreau MargaDita – the latest collaboration from Dita Von Teese and Cointreau. more >>

May 2, 2011 | News

TouchTunes Interactive Networks presents its Cinco de Mayo 2011 playlist to help set the mood for one of the year’s most attended bar holidays. more >>

Mardi Gras

March 4, 2014 | By Mary-Kate Dunphy

As most people know, Mardi Gras is a huge festivity in New Orleans, but don’t let the folks in Louisiana have all the fun today! more >>

National Eggnog Day

December 23, 2013 | By Mary-Kate Dunphy

Eggnog is one of the most popular holiday beverages; therefore it’s quite suitable that National Eggnog Day falls on Christmas Eve. more >>


January 15, 2013 | By Kristen Santoro

February is the shortest month of the year and in most parts of the country relatively cold; however that doesn’t mean that you need to slump into... more >>


October 10, 2012 | By Kristen Santoro

With exactly three week left to prepare for one of the biggest nights of the year — Halloween — you should already be thinking of ways to attract... more >>

Jon Taffer

August 10, 2011 | By Jon Taffer

Women are a very important demographic to any bar or club owner. That's why a strong bachelorette program will fill your nightclub or bar with women... more >>

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