Promotions - Drink Promos
April 23, 2013 | Article | By Kristen Santoro
Dig out your best Derby hat and get ready to serve up some tasty libations, including the famous Mint Julep, for your seersucker wearing patrons. more >>
March 15, 2013 | Article | By Kristen Santoro
The exceedingly anticipated holiday St. Patrick’s Day it right around the corner. So, here are some of our favorite cocktails that are sure to be... more >>
February 8, 2013 | Article | By Kristen Santoro
Valentine’s Day is the perfect time to experiment with fun and flirty drink creations that test the limits of your guests’ palates. Whether your... more >>
January 25, 2013 | Article | By Kristen Santoro
It’s not just the traditional cocktails that hearten the flavors of this spirit, therefore having a few creative cocktails on your menu can make... more >>
January 22, 2013 | Article | By Alissa Ponchione
Bar and nightclub owners have their eyes on new trends in the upcoming year. Make sure your promotions and marketing strategies take these trends... more >>
January 15, 2013 | Article | By Robert Plotkin
In the ‘80s the Gimlet morphed into the Kamikaze, the ultra popular cocktail made with vodka, Rose’s lime juice and a shot of Cointreau. Even now... more >>
December 19, 2012 | Article | By Alissa Ponchione
Celebrate New Year's Eve by popping your best Champagne and mixing it with the year’s best mixers, liqueurs and garnishes to end the year in style. more >>
December 5, 2012 | Article | By Alissa Ponchione
As the year starts to come to an end, owners should be turning stale drink menus into something exciting. One way to do that is to evaluate past... more >>
December 5, 2012 | Article | By Alissa Ponchione
As the holidays approach, it’s the perfect time to bring the holiday spirit into your establishment with some heartwarming spirits. more >>
November 21, 2012 | Article | By Alissa Ponchione
A good beer program and a versatile selection of brews can enhance any bar's menu. But beer isn't just a commodity, it's a beverage that can... more >>
August 22, 2012 | News
Orange County Register: The Great Tiki Throwdown took over 320 Main on Monday, highlighting the great beverages that flourished in the '40s and '50s... more >>
May 3, 2012 | News | By Nightclub and Bar
On May 3, Jägermeister will debut a television and 360° advertising campaign in the United States. more >>
October 11, 2011 | News
Cabo Wabo took to the airwaves with rock radio stations to find the best unsigned rock bands in the United States for its annual “Your Shot to... more >>
June 13, 2011 | News
Patti Stanger, star of Bravo's "Millionaire Matchmaker" and Pucker Flavored Vodka team up with Vodka's "Break Up and Match Up" program. more >>
June 2, 2011 | News
Bacardi is launching its "Like It Live, Like It Together" as part of its "Bacardi Together" campaign. more >>
May 31, 2011 | News
Stolichnaya vodka launches Go Fan Yourself (GFY), an all-new, groundbreaking Facebook application that allows consumers to create Facebook fan pages... more >>
May 24, 2011 | News
Bacardi announces the official launch of the "Bacardi Together" campaign. more >>
May 24, 2011 | News
Diageo announced the launch of its 2011 “Celebrate the Future” (CTF) Hispanic Scholarship Program, now in its third year. more >>
April 27, 2011 | News
Corona Extra announced a new national multimedia advertising campaign entitled “Refresca Como Somos” (“Refreshes How We Are”), designed to... more >>
April 27, 2011 | News
A consumer contest held this December had consumers choose Malibu's newest flavor. Malibu Cranberry-Cherry received the most votes, joining Malibu's... more >>
May 6, 2013 | By Nightclub and Bar
A day to revel in all liquids and the perfect opportunity to get a few extra guests into your bar. more >>
February 27, 2013 | By Kristen Santoro
It’s National Kahlua Day! And this popular, creamy Mexican liqueur has been enjoyed for decades. more >>
February 22, 2013 | By Kristen Santoro
The Margarita still reigns supreme as the most popular mixed drink nationwide and today we celebrate its popularity with National Margarita Day! more >>
January 17, 2013 | By Kristen Santoro
Yes, today January 17th is Hot Buttered Rum Day! And a recent trip to Vail, CO, where the temperature hit breeze -12 degrees, reminded me that warmed... more >>
January 15, 2013 | By Kristen Santoro
February is the shortest month of the year and in most parts of the country relatively cold; however that doesn’t mean that you need to slump into... more >>
December 21, 2012 | By Kristen Santoro
According to the Mayan Calendar, the end of the world is today December 21, 2012. However, as everyone knows by now, the apocalypse has been averted. more >>
September 27, 2012 | By Kristen Santoro
On August 2, 2007 the US Senate declared September National Bourbon Heritage Month. And this September there were plenty of places to learn and taste... more >>
October 8, 2010 | By Donna Hood Crecca
Research shows alcohol consumption can increase a woman's risk of breast cancer — so is it wrong for our industry to run breast cancer awareness... more >>
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