Dos and Don'ts of Contests and Giveaways

July 22, 2014 | Article | By Kristen Santoro

Well-planned and executed contest and giveaway promo programs draws in customers and gets them spending. more >>

Revenue Generating Promotions - Ora Nightclub

July 15, 2014 | Article | By Kristen Santoro

Remember a drink special isn’t a promotion on its own. You need additional elements that attract new customers and keep existing customers to drive... more >>

August Promotional Calendar 2014

July 8, 2014 | Article | By Mary-Kate Dunphy

Don’t rely on August's good weather to get people through the doors, be proactive and give them no choice but to stop in for a drink by way of... more >>

Timing a Promotion

July 1, 2014 | Article | By Angela Bonnici

In life, timing is everything. Restaurateur and industry leader, Antonio Fuccio, says the same holds true when executing successful promotions. more >>

4th of July Promos

July 1, 2014 | Article | By Mary-Kate Dunphy

Here are promotions from nightclubs across America to spark ideas that will set fireworks off in your bar this 4th of July. more >>

Summer Patio Party Promotion

June 24, 2014 | Article | By Kristen Santoro

Now is the perfect time for bar owners to reevaluate their offerings and refresh their promotions. Your promotions should revolve around your... more >>

FIFA World Cup 2014

June 17, 2014 | Article | By Mary-Kate Dunphy

The FIFA World Cup is the single largest sporting event in the world so think about doing diving header promos for a goal behind the bar. more >>

4th of July

June 10, 2014 | Article | By Kristen Santoro

As your customers start to plan where they will be reveling in their red, white and blue here are some unique 4th of July promotions you can use to... more >>


June 2, 2014 | Article | By George Barton

Millennials spending power and influence can make a tremendous impact on your business. So, how can you attract more of them to your venue and cash... more >>

Memorial Day Promotions

May 23, 2014 | Article | By Mary-Kate Dunphy

Memorial Day Weekend is the unofficial kick off to summer and to make the most of this weekend, you have to give your customers what they want - a... more >>

Heineken Unveils “Savor Your Summer”, Phase II of the Summer Promotion

July 24, 2014 | News | By Nightclub & Bar

Following the brand’s successful Phase I Open Your Summer promotion, Heineken is unveiling the details of its Phase II Savor Your Summer program. more >>

@wherenext social media platform Heineken

July 16, 2014 | News

The @wherenext tool uses an algorithm to analyse social activity such as posts, check-ins and photos, from social media platforms, including Twitter,... more >>

Cardinal International

July 10, 2014 | News | By Nightclub & Bar

Cardinal International, North America’s leading tabletop marketer to the hospitality industry, is announcing the appointment of Michele Brooks to... more >>

Profitable Summer Promotions for you Bar or Nightclub

July 8, 2014 | News | By Mary-Kate Dunphy

Hopefully, you already have jump on summer promotions but if you're in a drought, here are some profitable promos that embody summer and sexiness. more >>

Beers of Mexico

May 20, 2014 | News | By Nightclub & Bar

As the summer approaches, HEINEKEN USA is helping LDA millennials enhance the season’s celebrations with an updated version of its Beers of Mexico... more >>

Heineken Open Your Summer

May 16, 2014 | News | By Nightclub & Bar

Heineken is unveiling the details of its Open Your Summer program, designed to reward and build on the excitement of summer’s celebrations through... more >>


February 12, 2014 | News | By Nightclub & Bar

Heineken unveiled its latest global television ad campaign in the U.S., “The Odyssey,” celebrating the premise that every man is legendary at... more >>

Distilled Spirits Council

October 21, 2013 | News | By Nightclub & Bar

The Distilled Spirits Council of the United States recently completed a successful export promotion initiative in Germany, including hosting an... more >>

Ongoing Bar Promotions We Love

October 1, 2013 | News | By Mary-Kate Dunphy

Bars don’t usually survive without implementing ongoing promotions reserved for slow nights. So, here is a list of some ongoing promotions that... more >>

Republic National Distributing Company

September 27, 2013 | News | By Nightclub & Bar

Republic National Distributing Company USA (RNDC), the nation’s second largest premium wine and spirits distributor, is pleased to announce two... more >>

Celebrate National Pina Colada Day with a recipe from Malibu Rum

July 10, 2014 | By Mary-Kate Dunphy

Today is National Piña Colada Day so break out the rum and the mini umbrellas and give your guests the sweet, refreshing taste of summer! more >>

6 Social Media Tips for Successful Nightclubs & Bars

July 8, 2014 | By Natalia Morais

You already know that social media is a great way to promote events and specials, so why aren’t your promotions as successful as you’d expected? more >>

National Anisette Day

July 2, 2014 | By Mary-Kate Dunphy

Today is National Anisette Day. It has been said on more than one occasion that if you are a black licorice lover, then you will feel the same way... more >>

Connecting Social Media

May 27, 2014 | By Nightclub & Bar

Today’s shrewd customer expects to not only be connected to friends and family but to those who provide them with the services and products they... more >>

World Cocktail Day

May 13, 2014 | By Kristen Santoro

Celebrating World Cocktail Day is a great way to bring attention to you venue and support the vastly growing and evolving beverage industry. So... more >>

Happy Hour

May 12, 2014 | By Donna Hood Crecca

Casual dining restaurants are the first choice of consumers who attend happy hours (45%), followed by sports bars (23%), according to a recent... more >>

Cinco de Mayo

May 2, 2014 | By Mary-Kate Dunphy

It is a bit ironic, while Cinco de Mayo is a fairly minor holiday in Mexico, it is comparable to a Mexican St. Patrick’s Day here in the United... more >>

Toast Beer

April 7, 2014 | By Kristen Santoro

Lager lovers and ale connoisseurs join together today Monday, April 7th to honor one of the oldest and most popular beverages during National Beer... more >>


March 20, 2014 | By Mary-Kate Dunphy

It's the first day of spring and your customers are excited for some warm weather! Here are 3 fun posts that you can use to get your customers... more >>

St. Patrick's Day

March 13, 2014 | By Mary-Kate Dunphy

St. Patrick’s Day is quickly approaching and your customer’s are ready for green beads, green beer and a little luck of the Irish. Here are some... more >>

© 2014 Questex Media Group LLC. All rights reserved
Reproduction in whole or part is prohibited
Please send any technical comments or questions to our webmaster.