Kingfish Spirits Launches New Sensory Taste Sensation: Cream, an Alcohol-Infused Whipped CreamJanuary 10, 2011
With today’s sophisticated consumers continuously seeking to add a personal statement in their ‘cocktail-of-choice’, a new esoteric confectionary spirit has arrived―CREAM! Created by Kingfish Spirits (Shaker Heights, OH) the new alcohol-infused (15% ALC-VOL/ 30 Proof) whipped cream is allowing a myriad of consumer segments to imbibe in the simple pleasures of traditional whipped cream with grown-up benefits. Each 375 ML aerosol-dispensed can of CREAM delivers a new sensory taste sensation that lets consumers top off mixed drinks and accentuate desserts with a whole new level of savory experience.
The non-caffeinated CREAM is comprised of a proprietary blend of tempting natural and artificial whipped cream flavors with a smooth, alcohol-infusion. Available in passionate raspberry, cherry, orange, caramel, chocolate, and vanilla flavors, CREAM is the perfect accent that can be enjoyed on top of mixed drinks, shots, martinis, daiquiris, desserts and coffees, or straight up!
A single can of CREAM will make approximately 26 1oz shots and also offers versatile longevity as it is completely shelf-stable. For best results the product should be stored at room temperature and should not be refrigerated; even after the can has been opened and used. The shelf life of a can of CREAM stored at room temperature, whether it’s opened or unopened, is approximately 10 to 12 months. Like any can of whipped cream, consumers simply shake vigorously before using and dispense while holding the can upside down.
Retailing at a suggested $9.99-$12.99 per can and currently sold at licensed liquor, convenience, and grocery stores, as well as restaurants, bars, and clubs in 23 states and growing, CREAM is available to wholesalers, distributors and retailers in 12 can cases.
Additionally, as the CREAM brand expands nationwide (and internationally), Kingfish Spirits is developing creative and cutting-edge marketing tools to maximize the CREAM experience for consumers and retailers alike. A three-case, thirty-six-can CREAM Point-of-Purchase Display is currently available as a purchasing option to command attention at check-out for retailers. The pre-packed, multi-colored graphic cardboard display stands a floor-friendly 4’5” and comes ready to use out of the box with CREAM ready to sell in display.
CREAM is also becoming a viral phenomenon with the recent launch of: www.GiveMeCream.com. The user-friendly site allows consumers to easily locate CREAM via a geographic search engine that links to their nearest retail outlet. Retailers can also connect with CREAM consumers by registering their corporate profile.
The site also accommodates the growing viral demand for CREAM on facebook and twitter along with a timely newsletter that keeps fans abreast of new CREAM developments, events, and recipes. Look for new CREAM flavors to be unveiled in early 2011 along with a point-of-sale CREAM Recipe Book featuring a virtual cornucopia of mixology possibilities including the new CREAM-TINI.