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Bacardi Announces New Trade Product

May 2, 2011


BACARDI ALL-IN-ONE SHAKER
Bacardi has been shaking up the world of cocktails since 1862. The new Bacardi All-In-One Shaker allows you to muddle, shake and pour in one quick, simple step. This is the first product of its kind, simplifying the bartender’s job without sacrificing the quality of the cocktail. With the Bacardi All-In-One Shaker, bartenders have the best of both worlds. It’s just one more way Bacardi is advancing the world of cocktails.
Bacardi All-in-one Shaker
WHY CREATED?
Bacardi is a company that listens to bartenders. The Bacardi shaker solves common problems for bartenders, by making it faster, easier, and less messy to prepare classic cocktails such as a Mojito or Hand-Shaken Daiquiri. Rather than creating a machine that requires upfront investments from accounts, maintenance and cleaning, the Bacardi All-In-One Shaker is a tool that does it all!

DESIGN
· STAINLESS STEEL FINISH—Gives the Shaker a modern look to complement any bar

· COMFORT GRIP—Provides ultimate control when shaking and pouring

· ACRYLIC NUBS—Ensure that ingredients release their full flavor for optimal taste

· BUILT-IN MUDDLER—Muddles ingredients with a few simple shakes


BENEFITS
· Allows addition of fresh and sophisticated cocktails like the Bacardi Mojito to the menu, resulting in greater profits for the account and servers

· Enhance consumers’ drink experience with fresh ingredients, creating loyalty and increasing overall profitability

· Increase efficiency and decrease mess behind the bar by increasing the speed at which drinks can be made and served


TUTORIAL
For a quick tutorial, click here: http://www.vimeo.com/21345120 (password: bacardi)

*Note – the BACARDI shaker is only available through distributors.



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