Van Holten's Logo Van Holten’s Is Bottling Pickle Juice!June 12, 2014 By: Nightclub & Bar
Source: PR Log
Known for unique products Van Holten’s is doing it again. Pickleback – Real Pickle Brine is a 32 oz. bottle of dill pickle brine for use as a shot chaser or cocktail mixer.
“We are using real honest pickle brine,” stated Van Holten’s President, Steve Byrnes. “This is the same stuff we've been making for over 100 years using our original recipe. We’re just packaging it in a new way to fit the needs of our customers.”
Van Holten’s V.P. of Sales Eric Girard says: “There has been a buzz around pickleback drinks for years now and after watching bartenders trying to pour these shots from murky jars of pickle slices and seeds, we realized that we can make this much better.”
Van Holten’s Pickleback – Real Pickle Brine provides users a consistent, easy to use, mess free option for pickleback shots. It also makes adding brine to Bloody Marys, Beer, Pickletinis, or any other cocktail simple. It goes on sale in June and Van Holten’s has received interest from several national customers. They have also already received orders from the largest liquor store chain in Texas, Spec’s.
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