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Slim Spirit LLC Announces Partnership With Empire Merchants

February 7, 2012 By: Nightclub & Bar

San Francisco’s Slim Spirit LLC has announced a strategic partnership with Empire Merchants of New York. Adding Slim Vodka, Tequila, Rum and Slim SpiritsGin to its portfolio, Empire Merchants ensures a position at the forefront of the diet adult-beverage market.

Utilizing Slim Vodka, Tequila, Rum, and Gin, professional bartenders and at-home hostesses mix low-cal variations of traditional cocktails. Martinis to Mojitos, offers a wealth of diet cocktail recipes.

According to Slim spokesperson Mike Dean, women comprise the majority of Slim customers. “The Slims offer a low-cal, mellow cocktail platform,” Dean says. “We work hard to ensure the price point remains accessible.”

By offering a complete portfolio of diet Slim Spirits, the company is able to offer a comprehensive bar program that helps bar managers add a Slim cocktail menu to their existing beverage lineup.

Dean explains, “We print our own complimentary Slim cocktail menu inserts for our bar and restaurant customers — no fuss, no muss: your Slim diet cocktail program is ready to go out of the box."

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