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Limited-Edition Can Features Retro ‘Gansett Design Featured in Iconic Film

August 9, 2013


NarragansettSource: Chilled Magazine

Narragansett Beer announces the re-release of the wildly popular “Jaws” can. For a limited time, all 12-, 18- and 30-packs of 12-ounce cans of Narragansett Lager will feature the same design and logo made popular by the shark-infested thriller.

The can’s retro imagery, nostalgic to the millions of beer-drinking baby boomers who came of age at the time, became permanently ingrained in American culture with the release of Jaws in 1975. In the film, Captain Sam Quint, played by Oscar-nominated actor Robert Shaw, who would have turned 86 on Aug. 9, famously crushes a can of Narragansett Lager to intimidate Richard Dreyfuss’ character. At the time, ‘Gansett was prevalent throughout the Northeast, including Martha’s Vineyard where “Jaws” was filmed, producing over one million barrels of beer per year.

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Continue reading at Chilled Magazine.


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