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Wild Turkey 81 Bourbon Flying High with Competition Awards and Industry Praise

September 15, 2011


LAWRENCEBURG, KY  – After only three months, Wild Turkey is winning the hearts of bartenders, consumers and critics with its new Wild Turkey 81 Bourbon.

This new whiskey, the brainchild of Wild Turkey Associate Distiller Eddie Russell, recently won a Gold Medal and Best in Class award at the prestigious International Wine & Spirit Competition in London, with the judges noting it possessed an “inviting, complex nose with buttery corn, chocolate, butterscotch and ginger with some floral notes and hint of vanilla. Heavy char gives way to caramel and more vanilla. Full and deep in the mouth with all the nose promised plus some sweet notes that are beautifully balanced by ripe fruit. Some pepper and spice fill in at the rear. Creamy across the palate with long, dry, spice filled finish.”

“The International Wine & Spirit Competition is one of the oldest and most respected competitions in the world due to many of the top mixologists and critics that serve as judges,” says Associate Distiller and Kentucky Bourbon Hall of Fameä member Eddie Russell. “We’re proud of this recognition because it’s a testament to all the hard work that went into developing Wild Turkey 81 as a truly mixable bourbon for bartenders and whiskey cocktail lovers around the world.”

Wild Turkey 81 was born through extensive research – that is if you consider sitting in bars across America talking to bartenders and whiskey fans research. Having already collaborated with his father, famed Wild Turkey Master Distiller Jimmy Russell, on Russell’s Reserve Bourbon and Rye Whiskey, Eddie wanted to develop a spirit all his own that met the needs of today’s whiskey drinker, who is looking to experience bourbon with mixers and in classic, good-time cocktails more and more.

Wild Turkey 81 uses Wild Turkey’s famous high-rye mash for a spicy kick that lasts and lasts. Hand-selected American oak barrels from the Ozark Mountains receive an “alligator char” before being filled at the distillery in Lawrenceburg, Kentucky. Wild Turkey 81 is the only bourbon in the category to use this expensive, deep char (also called a “#4 char”), resulting in extreme vanilla and caramel flavors that are hallmarks of a Wild Turkey Bourbon.

Wild Turkey 81 is masterfully composed of whiskies up to eight years old, making it the longest-aged bourbon or American whiskey in its class. The result is a whiskey with a deep, rich amber color, and a nose full of fruit, butterscotch, toffee and toasted oak. On the tongue, you discover cigar-box sweetness, caramel, vanilla and pear, with a long finish of rich spice notes and hints of toast.

Wild Turkey 81 is priced at $19.99 (MSRP) and is available now in the US at bars, restaurants and spirits retailers nationwide.


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