Industry News
Washington Post: MillerCoors Extends as Official Beer of NASCAR, Primary Sponsor of Brad Keselowski
January 27, 2012From The Washington Post:
MillerCoors has signed contract extensions with NASCAR and Penske Racing.
The multiyear deals with the brewer’s two biggest brands was announced Thursday.
The deal extends the sponsorship of Coors Light as the official beer of NASCAR. That program began in 2008 after Coors Light ended its sponsorship of the No. 40 car.
...
For the full article, visit www.washingtonpost.com.
|
|
|
© 2013 Questex Media Group LLC. All rights reserved
Reproduction in whole or part is prohibited
Please send any technical comments or questions to our webmaster.
Reproduction in whole or part is prohibited
Please send any technical comments or questions to our webmaster.
