NCB’s Taffer Signs on with Spike TV
Spike TV, the network behind such hits as “Auction Hunters” will launch a new unscripted series starring Nightclub & Bar Media Group President Jon Taffer. Going into production in February and airing later this year, the one-hour episodes will follow Taffer as he takes a failing bar from the brink of closure to stability and success, using his patented “Taffer Dynamics” management techniques.
From creating a profitable menu to understanding the crowd to choosing the right music and managing disgruntled employees, the show will delve into running a successful bar. In each episode, Taffer’s “in-your-face” style, along with his patented bar management methods, will transform a bar into an energetic, appealing and profitable hot spot. He’ll bring in a rotating team of experts each episode to tackle the particular challenges of the venue; his wife, Nicole, also will appear in the show.
Produced by 3 Ball Productions (“The Biggest Loser,” “MasterChef”), with Todd Nelson, JD Roth and Adam Greener as executive producers, the show will shine a spotlight on what it takes to make it in the bar business. Stay tuned to Nightclub & Bar and Nightclub.com for more details!