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Nightclub Management

Clubs Usher in 2012 With Celebs and Top DJs

January 5, 2012 By: Sean Evans


Across the country, top nightclubs were brimming for New Year’s Eve. The award for packing in the most celebrity hosts per capita readily goes to Las Vegas, where a staggering 15 boldfacers were earning their paychecks in various venues.

The cream of the Vegas crop was at the 1Oak Las Vegas bash. Although the club — formerly JET at the Mirage — doesn’t technically have its grand launch fete for a few more weeks, Scott Sartiano and Richie Akiva opened the doors early and let Kanye West run the turntables for a while. West, who went by the stage moniker of DJ Yeezy World Peace, had great taste in tunes, per opener (and future resident) DJ Jesse Marco’s blog. “But [Kanye] still didn’t give a damn to mix,” Marco noted on the site. Fergie, the advertised host, later performed before West got a turn on the mic himself and performed “Marvin Gaye & Chardonnay” with label mate Big Sean.

Kanye WEst


Kanye West and Fergie at the 1Oak Las Vegas New Year's Eve 2012 bash.


Elsewhere in Vegas, Snooki counted down at The Palms’ Ghostbar, LMFAO did their thing at Haze at Aria Resort & Casino, Kourtney Kardashian cozied up to beau Scott Disick at the Sugar Factory at the Paris Las Vegas while big sister Kim covered Tao at The Venetian. Bruno Mars crooned at The Bank at Bellagio, Sam Ronson spun at LAVO Las Vegas and Will.i.am deejayed at Surrender at the Encore at the Wynn. Pamela Anderson had the honor of hosting the last ever New Year’s Eve party at Studio 54 at the MGM, while Stevie Wonder awed the packed crowd at The Cosmopolitan before the younger revelers ventured into Marquee LV to catch Kaskade play a record-breaking 12 hours straight, from 12 a.m. until noon.

In New York City, the most notable party was Deadmau5’s rager at Pier 36. The DJ, nee Joel Zimmerman, periodically popped on his famous mouse head for a number of tracks, which caused the frenetic crowd to completely lose it. Around town, most of the big clubs were sans owners as the bulk of New York’s nightlife scene had ventured to warmer markets. Such was the case with Eugene Remm and Mark Birnbaum who brought their Simoyne Lounge (SL) talents to South Beach.

Deadmau5 crowd


A crowd waits for Deadmau5 at Pier 36 in New York City on New Year's Eve 2012.


It was at their nightclub pop-up at the Shelbourne Hotel where LeBron James, flanked by Miami Heat teammates Chris Bosh and Dwyane Wade, proposed to his longtime sweetheart Savannah Brinson. It was also there that R&B star Lauryn Hill took to the stage and belted out a number of her hits while the newly engaged couple and their friends swayed along.

Over at Miami’s Shore Club’s Skybar, Rev Run and DJ Mel Debarge co-hosted an old-school party where even the managers of the hotel got into the spirit and donned '80s-style Adidas tracksuits to match Run’s signature style. At Wall at the W Hotel, Grammy-winner Afrojack spun while his girlfriend Paris Hilton may or may not have interrupted his set by cavorting on stage (depending on if you believe Page Six or Wall owner Nicola Siervo’s Twitter feed, respectively).

Finally, the Fountainebleau should’ve just renamed itself the House That Swedish Mafia Built for the night. SHM member Axwell was tapped for manning the outside pool area, which had been fitted with a huge LED-wrapped booth and cryogenics systems. Inside, SHM Sebastian Ingrosso held down Dave Grutman’s LIV while Busta Rhymes bounced around the stage. Regardless of the SHM member in the booth, the crowd ate up the energy.


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