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Nightclub Confidential

Wynn Nightclubs Creating Holiday Cheer

December 23, 2009 By: Bryan Bass


They definitely know how to run a business, operating two of the biggest and most profitable nightclubs in the country plus an after-hours venue that is still bumping nearly a decade after its introduction. The owners, staff and management of Wynn Las Vegas’ XS and Tryst nightclubs also know how to give back to the community. Every year, the nightclub company helps anchor the toy drive of KLUC (a local Las Vegas radio station) donating tens of thousands of dollars worth of holiday cheer for less fortunate families in the Las Vegas Valley.


Jesse Waits Toy drive

John Wood (director of customer development for XS/Tryst), Jesse Waits (managing partner for XS/Tryst/Drai's After Hours), Ronn Nicolli (director of marketing for Tryst & Drai’s). Photo by Erik Kabik/ RETNA/ www.erikkabik.com.


This year, more than 100 hundred staff members dropped by Wal-Mart to do some holiday shopping and left with so many toys that they needed a tractor trailer, stretch Cadillac limousine and even a helicopter to get everything to the sight of the toy drive. If KLUC was blown away last year when the staff arrived with more than $30,000 worth of toys to donate, then this year’s donation made their eyes spin. The donation, which included more than 200 bikes, carried a hefty price tag of more than $68,000.

After nearly emptying Wal-Mart of goodies, the nightclubs’ staff filed into a 60-vehicle caravan, led by a Las Vegas Metropolitan Police Department escort, and headed to the parking lot, where KLUC was collecting the seasonal booty. “Giving back to the local community is something we take very seriously,” says XS and Tryst’s managing partner Jesse Waits. “We know how hard the holiday season can be for some families and it’s a great opportunity for us to make a big difference.” The nearly $70,000 donation set a record for the largest single donation to the KLUC toy drive, more than doubling the record the nightclubs set the previous year.


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