Football Promos We LoveAugust 31, 2011 By: Alissa Ponchione
Although things ended on an ambiguous note last year, football season is finally back! In fact, NFL and college game days are a great way to attract crowds to your bar or club. Once you get a crowd to your establishment on any given Sunday, you’ll notice those patrons will seek out your bar every week to enjoy the game. So pour some brews, and get your guests to start cheering on their favorite local teams. Need help getting started? Check out some of these promos we love:
Tavern Hospitality Group is rolling out its Fantasy Football Draft party promotion at six of its Denver locations through Sept. 7. For $100, draft parities receive unlimited draft beer for 12 people for two hours. This is management’s third year offering its draft-party special. Owner Frank Schultz hopes that guests will “think of the Tavern as their football headquarters for the entire season.”
Also, on Saturdays from 10 a.m. to 6 p.m., as well as all day Sunday and Monday until 5 p.m., Tavern locations will offer $1 sliders, 60 cent wings, $10 large 2-topping pizzas, $3 Budweiser and Bud Lights and $4 Three Olives Vodka drinks.
Buffalo Wild Wings and Hooters are hosting their annual draft parties, as well. For a limited number of sponsored draft leagues, parties of eight or more participants will receive $100 in free food (in the form of gift certificates valid for future visits), free draft party kit and free wi-fi to research their picks. Once a party is reserved, guests create a Facebook invite, invite their friends and get started!
Meanwhile, fantasy leagues that host a draft party at Hooters receive a free FoxSports.com draft kit, which includes “Hooters Season Tickets,” valued at $500 in food and drinks. The kit also features a Fantasy Draft Board, Fantasy Draft stickers, 12 Fantasy Draft “cheat-sheet” guides, and a commissioner hat and koozie.
NFL Fans rejoice, at Frontier in Chicago, Sunday game day specials run the gamut. For starters, the $15 Frontier game-day buffet features fried chicken, salads and sides that are changed weekly. Drink specials include $20 craft sampler buckets, $15 Miller Lite and Coors Light buckets, $5 Bloody Marys, $5 Mimosas and $20 Colada and Hurricane pitchers. Patrons also can watch the game on the one of the 11 42-inch high-definition TVs and two 6-foot projectors.
In New York City, Social bar and grill is introducing an all-new football menu, which includes $15 pictures of Budweiser, Bud Light and Coors Light; $5 Blue Moon drafts; $5 Heineken Light and Amstel Light bottles; and $4.50 Bloody Marys and Mimosas. The game-day menu also includes 25-cent wings, $2 sliders and more.
If you’re looking to attract all types of football fans from fanatics to casual viewers, think about adding Buzztime’s The Season. Unlike its QB1 game, Buzztime’s The Season is tied to the real-world NFL. It’s a trivia game at its core; players sign up, join the team of their choice and every Friday night at 8 p.m., they join other fans around the United States to answer trivia questions as a team.
At Pop’s Lounge at Oaklawn Casino in Hot Springs, Ark., management is kicking off the start of football season with Game Day at Pop’s. Throughout September, patrons can enjoy the ESPN Game Plan and NFL Sunday ticket at Pop’s Lounge, including a special tailgate menu and $2 domestic drafts all day. Also, the Gridiron Challenge, a football-square betting game, starts Sept. 12 and continues every Monday in September, when patrons can nosh on free tacos from the taco bar and sip on $1 draft beers.