Events

On-premise beverage industry events, expos, and tradeshows. General information, updates, and show coverage.


TGI Friday's Article
Creative Efforts From TGI Friday’s Are Worth Considering   September 3, 2013

One-dimensional promotion doesn’t move many cases these days, which is why the creative efforts from TGI Friday’s is worth considering and why it took home the 2013 Vibe Vista Award for Best Special Event, Chain and Multi-Concept Restaurant.More>>

VIBE Vista Awards News
Time Is Running Out To Submit Your VIBE Vista Award Nomination   September 2, 2013

The annual VIBE Conference is currently accepting nominations for the 2014 VIBE Vista Awards. However, time is running out as entries for the 2014 Awards must be submitted by September 16, 2013. More>>

United States Bartenders Guild News
The US Bartenders’ Guild Awards New York for a Chance at the Title of “World’s most Imaginative Bartender”   September 2, 2013

The United States Bartenders’ Guild invited a selection of New York’s most promising bartending talent to compete in the regional finals of the “Most Imaginative Bartender” competition, sponsored by Bombay Sapphire gin.More>>

Spirits of Mexico Festival News
The Spirits of Mexico Festival Celebrates 10 Years in San Diego   August 30, 2013

The Spirits of Mexico Festival will celebrate its 10-year anniversary this fall when it returns to San Diego Sept. 17 to 21. More>>

Industry News News
The Vinos de Jerez Cocktail Competition is back for 2013   August 22, 2013

Entries are now being accepted to find America’s best Sherry Cocktail. We have the official rules and regulations for your entries.More>>

VIBE Conference Article
VIBE Conference Moves to a New Location   August 19, 2013

This year, VIBE Conference will continue to facilitate one-of-a-kind opportunities in a unique new location. Known for its spectacular views of the Strip and their deluxe amenities VIBE will call the Palms Casino Resort Las Vegas home from March 25 – 26, 2014. More>>

Social Media Game Plan Article
Social Media Game Plan = Success   August 19, 2013

Businesses can no longer solely rely on TV commercials and print media to market their products – everything has moved to the online sector; and though that might mean fewer expenses for the marketing department, it certainly means more time spent engaging with current and potential customers.More>>

Genghis Grill Article
Genghis Grill Keeps Cool    August 19, 2013

Promising to keep customers cool in the summer is a double edged sword for casual dining restaurants. This is part of what faced the units of the Genghis Grill when the chain launched last summer’s “Dream Come Blue” alcohol-free beverage promotion.More>>

Nightclub & Bar Convention and Trade Show News
The Nightclub & Bar Convention and Trade Show Takes Shape   August 13, 2013

In today’s fast trending world, what are you doing to prepare your business for the future? Are you doing everything you can to deliver an enhanced customer experience?More>>

VIBE Conference Article
Preparing for a Power-Packed Program at VIBE Conference   August 5, 2013

The VIBE team is in full gear. We’re working on all fronts to ensure that every attendee leaves the 2014 conference with usable information, ideas, and product awareness that aids in the betterment of their beverage programs.More>>



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