Margaritaville broke the World Record for the largest Margarita ever made as confirmed by Guinness World Records. More>>

Celebrate Cinco de Mayo and the summer soiree season with the Cointreau MargaDita – the latest collaboration from Dita Von Teese and Cointreau. More>>

Jose Cuervo announces the launch of Jose Cuervo Authentic Light Margarita, a Margarita with less than 100 calories per serving. More>>

Beam Global Spirits & Wine announced it has acquired the Skinnygirl spirits brand, created by renowned natural foods chef, reality TV star and entrepreneur, Bethenny Frankel.More>>

Modifying the modifiers in a Margarita results in a slimmed down version of the classic favorite. Here's how. More>>

What better way to celebrate and sell the Margarita and all its iterations than by honoring and promoting the delicious cocktail on Feb. 22, National Margarita Day.More>>

On the rocks, frozen or served with ice, the Margarita is a go-to drink for any occasion — it’s a refreshing, citrusy treat, giving your patrons a tangy lift.More>>

On the rocks, frozen or served with ice, the Margarita is a go-to drink for any occasion — it’s a refreshing, citrusy treat, giving your patrons a tangy lift.More>>

How to cash in on America’s most profitable cocktail — the Margarita.More>>

Add these tequila-based and other Mexican-inspired cocktails to your bar menu for the day — or for any time you need a good cocktail. Then sit back, relax and sip a cerveza as guests party, and you rake in profits.More>>