Beer drinkers lucky enough to enjoy Pilsner Urquell in the Czech Republic often marvel at the beer's unique, complex taste. Now, Pilsner Urquell enjoyed in the United States will be packaged and shipped to have a taste as fresh and distinct as the beer in the Czech Republic.More>>

Economic indicators are looking up, so how can chain beverage pros capitalize on them and spark drink sales in 2012? Here's a look at some don't-miss trends:More>>

Heineken USA announces the appointment of Olga Osminkina to the position of Senior Brand Director, Heineken Lager. More>>

Import beers are getting their groove back: Sales are on the upswing, and growth is flowing from a tap. More>>

Heineken's The Spot will welcome trendsetting Latino artists, musicians, DJs, filmmakers and tastemakers under one roof in New York this summer.More>>

Heineken announced the launch of the eagerly-awaited second film from its global Open Your World campaign called “The Date”.More>>

To celebrate the success of its "The Entrance" campaign, Heineken is offering two lucky fans an all-expenses-paid trip to Amsterdam.More>>

Heineken USA is expanding its longstanding partnership with the Tribeca Film Festival by establishing the Heineken Voces Grant in support of American Latino filmmakers. More>>

The first official Guinness Store in the U.S. will have its grand opening inside the Shoppes at Mandalay Place in Las Vegas Strip on St. Patrick’s Day.More>>

Dos Equis Lager is revealing details of the brands’ Lost Art of Celebrating Cinco spring retail and on-premise program.More>>