E-mail marketing trends, ideas, and strategies for Bars and Nightclubs. Articles, trends, and tips from industry experts on creating successful e-mail marketing programs to promote your establishment and connect with your customers.
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Savvy Technology at P.F. Chang's Attracts New Patrons July 25, 2011
Mary Melton, P.F. Chang's Director of Beverage tells VIBE how the Asian bistro is embracing technology and engaging customers in new mediums with Quick Response (QR) codes.More>>
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Using the Right Medium for the Right Occasion July 20, 2011
Social media is a great tool, but it shouldn’t be your sole means of reaching out to your clientele. In fact, your marketing plan must be as diverse as your crowd in order to drive them to your door.More>>
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Tips for Choosing the Right Mobile Barcoding Technology May 18, 2011
A popular trend hitting the market is Quick Response (QR) codes and Microsoft Tags. Though similar in function, there are differences in their capabilities; it’s important to thoroughly investigate the myriad options available to drive your bar or club marketing strategies. More>>
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Trends 2011: Social Media December 8, 2010
Here are the top social media trends, according to Dave Sribnik, manager of trends and technology for MarkeTeam Inc., a Mission Viejo, Calif., F&B sales promotion agency.More>>
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Developing A Mobile Marketing Strategy November 15, 2010
The benefits of having a strong mobile marketing strategy are numerous for your concept, but most casual dining and chain restaurants aren’t taking full advantage of this new technology.More>>
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Small Investment, Big Improvement October 11, 2010
You may not have the cash to mount a huge marketing program, but no worries.Take a moment to consider these low-cost ideas for not just surviving but thriving in the fourth quarter.More>>
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Social Skills July 2, 2010
No longer just a nice way to connect with guests, social media is a necessity for success at venues of all sizes. Here are three case studies, plus tips for text marketing and fliers.More>>
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The Millennial Moment June 9, 2010
The next generation is here — at least some of them. Just who are these new nightlifers, and what do they want from you?More>>
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The Wire (March 2010) March 8, 2010
Product New From On-Premise Technology + Equipment Companies: Assure-Alert ID Verification, Guest List Nation, Big Buck Hunter PRO.More>>
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Pants-less Profits August 5, 2009
Guests had two options for the pants-less soiree: They could either pay $30 to come in fully clothed, or they could check their pants at the door and the night was free.More>>
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