E-mail marketing trends, ideas, and strategies for Bars and Nightclubs. Articles, trends, and tips from industry experts on creating successful e-mail marketing programs to promote your establishment and connect with your customers.
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Pack the House On Pocket Change May 20, 2013
You don’t need to spend a ton of dough on marketing to attract the type of clientele that aligns with the image of your bar or nightclub. This is especially true when you consider that the latest advances in email, social media and event marketing technologies.More>>
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‘Tis the Season for Virtual Gift Cards December 10, 2012
The National Retail Federation predicts that 81.1 percent of shoppers this year will purchase at least one retail gift card of some sort, spending an average of $156.86 – the highest amount in a decade.More>>
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What’s the Mode Behind Your Message? June 25, 2012
By interviewing 1,064 consumers as well as 425 restaurant owners and operators earlier this year the National Restaurant Association and LivingSocial set out to find out how your customers like their news from you?More>>
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Savvy Technology at P.F. Chang's Attracts New Patrons July 25, 2011
Mary Melton, P.F. Chang's Director of Beverage tells VIBE how the Asian bistro is embracing technology and engaging customers in new mediums with Quick Response (QR) codes.More>>
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Using the Right Medium for the Right Occasion July 20, 2011
Social media is a great tool, but it shouldn’t be your sole means of reaching out to your clientele. In fact, your marketing plan must be as diverse as your crowd in order to drive them to your door.More>>
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Tips for Choosing the Right Mobile Barcoding Technology May 18, 2011
A popular trend hitting the market is Quick Response (QR) codes and Microsoft Tags. Though similar in function, there are differences in their capabilities; it’s important to thoroughly investigate the myriad options available to drive your bar or club marketing strategies. More>>
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Trends 2011: Social Media December 8, 2010
Here are the top social media trends, according to Dave Sribnik, manager of trends and technology for MarkeTeam Inc., a Mission Viejo, Calif., F&B sales promotion agency.More>>
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Developing A Mobile Marketing Strategy November 15, 2010
The benefits of having a strong mobile marketing strategy are numerous for your concept, but most casual dining and chain restaurants aren’t taking full advantage of this new technology.More>>
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Small Investment, Big Improvement October 11, 2010
You may not have the cash to mount a huge marketing program, but no worries.Take a moment to consider these low-cost ideas for not just surviving but thriving in the fourth quarter.More>>
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Social Skills July 2, 2010
No longer just a nice way to connect with guests, social media is a necessity for success at venues of all sizes. Here are three case studies, plus tips for text marketing and fliers.More>>
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