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Social Networking

Articles and case studies on using social networking as an effective marketing tool to reach customers.


Donna Hood Crecca Article
Take the Blinders Off   June 14, 2010

Those who seek success will take off their blinders and look around to see what other operators in other segments are doing. To that end, here are some things I’ve learned lately from nightclubs and bars that you might find valuable.More>>

Millennials silhouette social media Article
The Millennial Moment   June 9, 2010

The next generation is here — at least some of them. Just who are these new nightlifers, and what do they want from you?More>>

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Six Tips for Boosting Revenue   March 24, 2010

NCB First Round delivers several of the 50 Money-Making Ideas presented at the recent Nightclub & Bar Convention and Trade Show. Here are tips for Increasing Sales Without Raising Prices.More>>

Assure-Alert ID Verification Article
The Wire (March 2010)   March 8, 2010

Product New From On-Premise Technology + Equipment Companies: Assure-Alert ID Verification, Guest List Nation, Big Buck Hunter PRO.More>>

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Social Media Connects Historic Roosevelt Hotel with Guests   January 20, 2010

The Roosevelt has stepped up its social media presence through Facebook, Twitter and the hotel’s blog, and opened the lines of communication between the hotel/lounge and its patrons.More>>

Record Player Article
2010 Nightclub Trends   December 23, 2009

We asked experts to peer into their crystal balls and predict trends for 2010. Nightclub Confidential’s Bryan Bass gave his top picks for 2010, from musical formats to social media marketing.More>>

Crystal Ball Article
What Bars and Nightclubs Can Expect in 2010   December 23, 2009

What trends will pick up in 2010, and what’s just a passing phase? Nightclub & Bar asked experts from the on-premise industry to go out on a limb and predict the future.More>>

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Making Social Media Stick   December 8, 2009

The world of tweeting, texting and friending might seem overwhelming, but social media can be a great marketing resource for bars and nightclubs.More>>

News
SocialGrub Introduces Social Media Marketing Solution for Restaurants   November 18, 2009

SocialGrub solution enables restaurants and retailers to create, manage and distribute coupons and marketing promotions through Facebook and Twitter.More>>

Article
Tweet Tweet!   November 10, 2009

New York City's Southern Hospitality benefits from a successful Twitter campaign, offering guests fun factoids or the opportunity for free or discounted drinks for repeating a Tweet.More>>



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