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Social Networking

Articles and case studies on using social networking as an effective marketing tool to reach customers.


35 Top Restaurant Apps News
35 Popular Restaurant Apps You Need to Know About   May 10, 2013

In 2012 alone, more than 770 million smartphones were shipped. That number is projected to increase by 30% in 2013. It seems as if almost everyone from your 10-year-old niece to your 70-year-old grandma knows the ins and outs of operating a smartphone.More>>

Social Media Icons Article
The Social Evolution   May 7, 2013

Social media isn’t going anyway. The sooner you learn how to implement social media into your strategy, the bigger the return on investment. More>>

Danger
Do You Have A Social Media Policy In Place?   April 29, 2013

Over the last year, social media in the workplace has become a hot button topic. A recent incident with a St. Louis Applebee’s has shown many companies where and how their social media policies are lacking.More>>

Pintrest Article
5 Tips to Profit from a Pinterest Presence    April 23, 2013

As social media becomes more pervasive, understanding how to use it to your benefit is imperative. Pinterest, one of the fastest growing social networks, should be on your radar.More>>

Technology Article
Technology Trends Shaping The Industry   April 16, 2013

Innovation is transforming the bar and nightclub industry, and experts told Nightclub & Bar some of the trends that will become industry mainstays within the next decade.More>>

Social Media
Expectations of Connected Customers   April 12, 2013

Just because you’ve set up shop on a few social media networks doesn’t mean you’re doing everything right. There are many social media best practices that you can utilize to connect with existing or reach out to new fans.More>>

Hot Deals Article
Social Media Coupons Are Better Looking When the Lights Go On   March 26, 2013

The last thing a promoter and a club owner want is to be viewed as having to resort to social media couponing to fill the place. Leave the daily deals to the nail salons and cupcake shops, right? Not so fast.More>>

Instagram
Instagram Tips for First-Time Users   March 26, 2013

Instagram is the most used photo-sharing application, and has become a great channel for restaurants and bars to not only illustrate food items, but the restaurant as a whole.More>>

Socially Challenged Article
From Socially Challenged to Socially Gifted - Rocket Shop Café Results   March 12, 2013

The Rocket Shop Café in Bakersfield, California is well on its way from socially challenged to socially gifted. The restaurant/bar has taken on a series of social media growth tactics over the past few months, which have resulted in more followers and more active conversations online.More>>

Bamboo Miami Beach Article
3 Techniques To Increasing Nightclub Event Attendees Through Facebook    March 5, 2013

The question is, how can nightclubs utilize the true power of Facebook to successfully increase event attendees and build social buzz?More>>



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