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Social Networking

Articles and case studies on using social networking as an effective marketing tool to reach customers.


Facebook Article
5 Tips to Suppress Facebook Fatigue   July 2, 2013

Facebook has retained its dominance, but even then, are users experiencing Facebook fatigue? And if they are, what can you do, as a bar or nightclub owner, to enhance the user experience?More>>

Yard House Kitchen Staff
Showcase Your Staff Through Video   June 24, 2013

If you’re looking for a marketing strategy to increase your restaurant or bar’s connectivity to your target audience, then look no further – the answer is video.More>>

Yelp! Article
Don’t Underestimate The Power Of Yelp Mobile    June 11, 2013

As a bar or nightclub owner, if you aren’t tapping into Yelp’s mobile audience, you could be missing a great opportunity to get more customers through your doors.More>>

Facebook Thumbs Down Image Article
Social Media No No’s   May 28, 2013

Scottsdale-based restaurant Amy’s Baking Company Bakery Boutique & Bistro’s (what a mouthful) recent Facebook meltdown has been a hot topic in the restaurant and social media spheres.More>>

Pocket Change Article
Pack the House On Pocket Change   May 20, 2013

You don’t need to spend a ton of dough on marketing to attract the type of clientele that aligns with the image of your bar or nightclub. This is especially true when you consider that the latest advances in email, social media and event marketing technologies.More>>

Latest News Article
Facebook’s Mobile App Improves Audience Reach   May 14, 2013

Facebook is known to constantly reinvent its layout, its most recent variation the most extreme. More>>

35 Top Restaurant Apps News
35 Popular Restaurant Apps You Need to Know About   May 10, 2013

In 2012 alone, more than 770 million smartphones were shipped. That number is projected to increase by 30% in 2013. It seems as if almost everyone from your 10-year-old niece to your 70-year-old grandma knows the ins and outs of operating a smartphone.More>>

Social Media Icons Article
The Social Evolution   May 7, 2013

Social media isn’t going anyway. The sooner you learn how to implement social media into your strategy, the bigger the return on investment. More>>

Danger
Do You Have A Social Media Policy In Place?   April 29, 2013

Over the last year, social media in the workplace has become a hot button topic. A recent incident with a St. Louis Applebee’s has shown many companies where and how their social media policies are lacking.More>>

Pintrest Article
5 Tips to Profit from a Pinterest Presence    April 23, 2013

As social media becomes more pervasive, understanding how to use it to your benefit is imperative. Pinterest, one of the fastest growing social networks, should be on your radar.More>>



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