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Social Networking

Articles and case studies on using social networking as an effective marketing tool to reach customers.


6 Social Media Tips for Successful Nightclubs & Bars
6 Simple Social Media Tips    July 8, 2014

You already know that social media is a great way to promote events and specials, so why aren’t your promotions as successful as you’d expected? More>>

Social Media Marketing
Weighing in On the Art of Online Conversation   June 16, 2014

The clumsy behavior that makes us laugh behind the bar is not too different from how some bars present themselves on social media. More>>

Connecting Social Media
Boost Sales by Connecting Your Online Presence   May 27, 2014

Today’s shrewd customer expects to not only be connected to friends and family but to those who provide them with the services and products they want and need. More>>

Facebook
New for Facebook Pages: Restaurant Menus   May 22, 2014

Facebook is making it easier for restaurants worldwide to display one of their most important assets directly on their Facebook Page — their menus.More>>

Twitter Article
Twitter: Are You Killing It Or Is It Killing You?   April 29, 2014

Following are some best practices for establishing credibility, building and keeping a following, and driving new business through Twitter. More>>

Engagement Marketing
Engagement Marketing: A Simple Three-Step Cycle   April 22, 2014

You need to tap into you customers social networks; as such networks are extremely targeted, relevant and qualified. The great thing is it's pretty simple.More>>

Online Promotions Article
Impactful Online Promos with a Punch    April 18, 2014

There are two secret weapons to remain a on top of NYC’s scene says Jason LaGarenne, General Manager of The Anchor.More>>

Webinar
Webinar: How Nightclubs and Bars Can Make Money with Social Media    April 15, 2014

Everyone utilizes social media these days—but are you making your channels work for your business?More>>

Found Online Article
Making Sure You’re Found Online    April 1, 2014

Sure, any business can create a profile on Facebook or Twitter but turning your online presence into profit requires a bit more than that. More>>

Online Brand
Building Your Bar Brand Online   March 10, 2014

Becoming the “it” place in the neighborhood isn’t a matter of luck nor is it about being the hot, new establishment in town. Today, the most direct path to popularity and prosperity comes from establishing your brand online. More>>



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