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Social Networking

Articles and case studies on using social networking as an effective marketing tool to reach customers.


Webinar
Webinar: How Nightclubs and Bars Can Make Money with Social Media    April 15, 2014

Everyone utilizes social media these days—but are you making your channels work for your business?More>>

Found Online Article
Making Sure You’re Found Online    April 1, 2014

Sure, any business can create a profile on Facebook or Twitter but turning your online presence into profit requires a bit more than that. More>>

Online Brand
Building Your Bar Brand Online   March 10, 2014

Becoming the “it” place in the neighborhood isn’t a matter of luck nor is it about being the hot, new establishment in town. Today, the most direct path to popularity and prosperity comes from establishing your brand online. More>>

Amber Mac Article
Asked & Aswered: Amber Mac and the Digital World   March 3, 2014

Entrepreneur, bestselling author, well-known blogger, keynote speaker, and TV host, Amber Mac started her career during the dot-com boom in San Francisco and has since been at the forefront of reporting on and participating in digital innovation. Her presentation at the up-coming Vibe conference...More>>

Content Marketing Article
5 Most Common Content Marketing Obstacles    January 28, 2014

Content is currency on the Internet. It’s what people consume, share, and it’s what can help get your business found.More>>

Webinar on Facebook
Webinar: Supercharging Your Facebook Marketing   January 14, 2014

Almost everyone has a Facebook these days—but are you making yours work for your business?More>>

Consistency is Key Article
Consistency Drives Loyalty   January 14, 2014

If owners wants to retain regular customers, they’ll need to give guests quality products, an updated website, frequent e-newsletters and a strong marketing campaign. More>>

LinkedIn
Eight Ways To Boost Your Business Through LinkedIn   November 26, 2013

When it comes to promoting your nightclub or bar on social media, odds are that Facebook and Twitter are the first two social networks that come to mind. However, let’s not forget about LinkedIn. With more than 250 million users, LinkedIn dominates the professional networking space. More>>

Social Media Article
Visual Based Social Networks Are Gaining Steam   November 19, 2013

Social media marketing expert, Debbie Miller, dives into the importance of visual based social media platforms in order to obtain a prominent online presence. Take advice from this industry professional and bring more people into your bar.More>>

Instagram Article
Making Social Media Work For You   November 18, 2013

A smart social media strategy involves visual elements, including photos, videos and witty captions. If all those things come together, owners will see a return on investment.More>>



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