Marketing

Bar Marketing strategies and ideas for on-premise owners, including nightclub and restaurant marketing and advertising case studies and approaches.


Danger
Do You Have A Social Media Policy In Place?   April 29, 2013

Over the last year, social media in the workplace has become a hot button topic. A recent incident with a St. Louis Applebee’s has shown many companies where and how their social media policies are lacking.More>>

Pintrest Article
5 Tips to Profit from a Pinterest Presence    April 23, 2013

As social media becomes more pervasive, understanding how to use it to your benefit is imperative. Pinterest, one of the fastest growing social networks, should be on your radar.More>>

Technology Article
Technology Trends Shaping The Industry   April 16, 2013

Innovation is transforming the bar and nightclub industry, and experts told Nightclub & Bar some of the trends that will become industry mainstays within the next decade.More>>

Social Media
Expectations of Connected Customers   April 12, 2013

Just because you’ve set up shop on a few social media networks doesn’t mean you’re doing everything right. There are many social media best practices that you can utilize to connect with existing or reach out to new fans.More>>

Megaphone Article
5 Successful World-of-Mouth Marketing Strategies   April 9, 2013

Guests are the best source of marketing and bar and nightclub owners who don’t have a proactive word-of-mouth marketing strategy in place are missing out on revenues.More>>

Vine
Keep It Simple: Six Second Video!   April 1, 2013

This is the year that you must differentiate from your competitors through pictures and video content. Many have asked “how long should a video be?” Well, now you have no choice but to create a short six second video through this new app called VINE.More>>

Hot Deals Article
Social Media Coupons Are Better Looking When the Lights Go On   March 26, 2013

The last thing a promoter and a club owner want is to be viewed as having to resort to social media couponing to fill the place. Leave the daily deals to the nail salons and cupcake shops, right? Not so fast.More>>

Instagram
Instagram Tips for First-Time Users   March 26, 2013

Instagram is the most used photo-sharing application, and has become a great channel for restaurants and bars to not only illustrate food items, but the restaurant as a whole.More>>

Socially Challenged Article
From Socially Challenged to Socially Gifted - Rocket Shop Café Results   March 12, 2013

The Rocket Shop Café in Bakersfield, California is well on its way from socially challenged to socially gifted. The restaurant/bar has taken on a series of social media growth tactics over the past few months, which have resulted in more followers and more active conversations online.More>>

Controler Article
Game On! Growing Your eSports Community   March 12, 2013

There’s a largely untapped market out there, throngs of new patrons looking to gather, and willing to buy food and drinks as they cheer on their favorite team.More>>



© 2014 Questex Media Group LLC. All rights reserved
Reproduction in whole or part is prohibited
Please send any technical comments or questions to our webmaster.