Marketing

Bar Marketing strategies and ideas for on-premise owners, including nightclub and restaurant marketing and advertising case studies and approaches.


Instagram Article
Making Social Media Work For You   November 18, 2013

A smart social media strategy involves visual elements, including photos, videos and witty captions. If all those things come together, owners will see a return on investment.More>>

QR Code
Is it Last Call for QR Codes?   November 5, 2013

If you listen to the rumor mill, they’ll have you believing that QR codes are dead when this is simply not true. However, if you’ve had hit-or-miss luck with QR codes, perhaps it’s time to consider that it may not be the code that’s causing the problem. More>>

Royal Marketing Article
Know Your Niche Market    November 5, 2013

Niche marketing helps identify and target the the right demographic and it's extremely important to any venue looking to attract an influx of clients, who are interested in what you're presenting.More>>

Public Relations Article
6 Tips For A Strong PR Strategy   October 7, 2013

Having a successful PR strategy can take an event from a one-time party to an unforgettable event people are talking about for months, according to J Public Relations' Jamie Lynn Sigler.More>>

Recuring Ladies Night Flyer Article
Recurring Promotions Are Key to Generating Stable Profits   September 17, 2013

Creating successful, long-lasting events requires a savvy marketing system, fresh ideas and branding that fits the target market.More>>

Social Media
Social Media Hard-and-Fast Facts   September 14, 2013

Social media isn’t just a powerful tool for large, corporate-run businesses, but also a great instrument for small to medium-sized businesses hoping to keep and expand their clientele base.More>>

SMS Texting Campaign Article
10 Gr8 Tips for Using SMS Mktg 2 Ngage Custmrs   September 10, 2013

How do you draw in people on short notice? In these scenarios, you know the best way to get the word out is through a text.More>>

Bjorn Wallman Article
7 Ways To Optimize Your Website    September 3, 2013

A strong online strategy and a ubiquitous web presence should be a top priority for bar and nightclub owners, says Bjorn Wallman of Angel Management Group.More>>

Tavern Downtown Article
Steps To Build A Promotion Plan   September 3, 2013

A good idea can only be transformed into a promotion if a bar or nightclub owner has the proper infrastructure, well-defined goals, a solid budget and timeline, a savvy marketing strategy and a team ready to execute. More>>

Responsove Web Design
3 Reasons You Need A Responsive Web Design   August 26, 2013

The online world is consistently changing and party goers are not only using their computers to look for upcoming events, they are also using tablets and smartphones.More>>



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