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10 Trends to Watch for Your Promotions & Marketing Mix January 22, 2013
Bar and nightclub owners have their eyes on new trends in the upcoming year. Make sure your promotions and marketing strategies take these trends into account...More>>
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The Designs of Beers January 21, 2013
Jeffrey Beers International has been one of the big names in hospitality design since the 90's. Some of the more high profile projects include a huge chunk of the Atlantis resort in the Bahamas, Japonais restaurant in several cities...More>>
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Newsletter
Bar IQ 2013 Jan 15, 2013 -- Beating the Mid-Winter Blahs January 15, 2013
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Newsletter
Bar IQ Jan 08, 2013 -- Your first issue of the NEW fully-stocked Bar IQ January 8, 2013
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Do We Judge A Book By Its Cover When It Comes To Door Policies? January 8, 2013
Is your dress code helping or hurting your business? Sin Bosier by all accounts is the queen of San Diego nightlife and knows a thing or two about door policies. But when does a dress code drive business and increase revenues and when does it deter business and decrease revenues?More>>
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NCB Show Early Registration Deadline is Fast Approaching January 8, 2013
The 28th annual Nightclub & Bar Convention and Trade Show to be held March 19-21, 2013, will take shake things up — yet again — in Las Vegas. In fact, registration is open and the best pricing is available to those who book early.More>>
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From Socially Challenged to Socially Gifted - Rocket Shop Café January 8, 2013
In the months ahead, this column will share the real-world examples of Bars/Clubs who competed to win a free makeover in exchange for sharing their experiences to benefit others. How can this column help you? You’re not alone in your social media challenges, and here you’ll find relevant advice.More>>
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2013 Promotional Calendar Guide January 8, 2013
Planning a promotion is time-consuming, but the return on your investment is a crowded bar and ringing register. To help you get a serious jump on this crucial work, we’ve assembled our 2013 Promotion Planning Guide, including a calendar of events and holidays around which you can build...More>>
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Style vs. Substance — Weighing in on Pouring Shots January 8, 2013
Operating a bar requires maintaining a significant capital investment in liquor inventory, liquid assets that are especially vulnerable to internal theft and can siphoned off at an alarming rate. Regardless of whether bartenders over-pour liquor, give it away, sell it and pocket the cash, or drink...More>>
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Whiskey Wars! Comparing Irish Whisky vs. American Whiskey January 8, 2013
The growing trend to return Irish to its pre-Prohibition standing as the country’s favorite imported whiskey continues. However, despite the surge, Irish pales in comparison, in sales, interest and, usually, hue, to American whiskies. More>>
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