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VIBE newsletter
Genghis Grill Article
Genghis Grill Keeps Cool    August 19, 2013

Promising to keep customers cool in the summer is a double edged sword for casual dining restaurants. This is part of what faced the units of the Genghis Grill when the chain launched last summer’s “Dream Come Blue” alcohol-free beverage promotion.More>>

Chain Beverage Buzz News
Very Important Beverage Professionals Chain Beverage Buzz: August 19, 2013   August 19, 2013

Get the latest news, insight, research and ideas for the chain beverage executive to support their business growth strategies. VIBE will keep you in-the-know and up-to-date. This issue includes information on beer, healthcare and technology.More>>

Newsletter
VIBE Aug 05, 2013 -- Where Are The Beer Drinkers Going?   August 5, 2013

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VIBE Conference Article
Preparing for a Power-Packed Program at VIBE Conference   August 5, 2013

The VIBE team is in full gear. We’re working on all fronts to ensure that every attendee leaves the 2014 conference with usable information, ideas, and product awareness that aids in the betterment of their beverage programs.More>>

Beer Article
Where Are The Beer Drinkers Going?   August 5, 2013

Two new reports suggest that younger Americans choose beer less often, and when they do, they keep drinking more craft.More>>

Red Lion Hotel Article
Red Lion Likes Alcohol-Free   August 5, 2013

The hotel chain committed to improving their alcohol-free drink selection so that guests tired of the same old thing could enjoy something a little special. Enter the "Roaring Refreshers."More>>

Newsletter
VIBE Jul 22, 2013 -- Do You Have A Winning Beverage Program?   July 22, 2013

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Marketing Transparency
Marketing Transparency Starts Internally   July 22, 2013

In order for your company to effectively reach its targeted consumer, you need to make sure your business and marketing strategies are transparent, accommodating and personable. More>>

Sangria Article
Sangria Makes Summer Sense   July 22, 2013

It's only wine punch in a pitcher, and getting it right might be the perfect way to elevate and accelerate summer wine sales.More>>

Chain Beverage Buzz News
Very Important Beverage Professionals Chain Beverage Buzz: July 22, 2013   July 22, 2013

Get the latest news, insight, research and ideas for the chain beverage executive to support their business growth strategies. VIBE will keep you in-the-know and up-to-date. This issue includes information on Hooters, Diageo, and on-premise wine sales.More>>



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