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Promotion Planning

On-premise bar and nightclub promotion ideas and strategies.


Halloween Article
Halloween Promotions Dos and Don'ts   October 19, 2011

For any owner, Halloween can be tenuous. Guests want to go out and be seen in their costumes, so provide a haven for them but not before considering some dos and don’ts when it comes to throwing a fun, albeit safe, Halloween bash.More>>

Charity ribbons Article
5 Tips on Throwing a Charity Promotion   October 5, 2011

Charity season is here! With the right sponsors, timely planning and unique ideas, you can plan a promotion that will be successful. Check out these helpful tips to get you started. More>>

Calendar Article
2012 Promotion Planning Guide    September 12, 2011

To help you get a serious jump on this crucial work, we’ve assembled our 2012 Promotion Planning Guide, including a calendar of events and holidays around which you can build sales-sparking promos and some expert how-to advice. More>>

Donna Hood Crecca Article
Keep This Issue!    September 12, 2011

If you want more traffic and sales in 2012, then keep this issue of Nightclub & Bar handy all year long. More>>

Football player Article
5 Strategies to Run a Successful Sports Promo   August 29, 2011

Taking advantage of sporting events is important to running a successful bar business. Here are five tips on how to master a sports promotion.More>>

FLUXX Article
How to Hire Go-Go Dancers   August 17, 2011

Go-go dancing is an exciting form of entertainment, and the mere presence of dancers helps create an energetic, vibrant and, most importantly, profitable group dynamic for your business.More>>

Jon Taffer
Taffer's Tips: All the Single Ladies   August 10, 2011

Women are a very important demographic to any bar or club owner. That's why a strong bachelorette program will fill your nightclub or bar with women early on a weekend night. More>>

Vegas VIP Article
Living the High Life with Vegas VIP   August 3, 2011

Vegas VIP works with restaurants, bars and clubs such as Gordon Biersch, XS and Tryst, planning revenue-boosting group events throughout Las Vegas. More>>

Crowded Bar Article
Don’t be a One-hit Wonder   August 3, 2011

When developing beverage promotions, make sure you use the right strategic tactics to avoid being a flash in the pan.More>>

Social Marketing Article
Using the Right Medium for the Right Occasion    July 20, 2011

Social media is a great tool, but it shouldn’t be your sole means of reaching out to your clientele. In fact, your marketing plan must be as diverse as your crowd in order to drive them to your door.More>>



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