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Promotion Planning

On-premise bar and nightclub promotion ideas and strategies.


Cardinals Article
Take Me Out to the Ballgame   February 29, 2012

Baseball season is right around the corner, and bars such as The Post Sports Bar & Grill in St. Louis are creating fantasy drafts, shot giveaways and daily specials to attract patrons.More>>

Shamrock Article
Do This Now: 5 Tips to St. Patty’s Day Green   February 1, 2012

After a sluggish January, bar and club owners have an onslaught of big events that follow, with St. Patrick's Day being the most pressing. While patrons want to toast the holiday with green beer and shots, it’s important for owners to see green as well.More>>

Champagne romantic Article
Setting the Mood for Valentine’s Day   January 18, 2012

Valentine's Day is a holiday that draws people to your establishment. The promotions experts at Patrick Henry Creative Promotions offer helpful tips and advice for hosting a Valentine’s Day promotion that will have guests engaged in your business for years to come.More>>

Beating the lull Article
Beating the January Lull   December 14, 2011

Once the the new year starts, so does the dreaded January lull. In fact, operations at bars and clubs often come to a grinding halt after building momentum for the past few months. But January is the perfect transitional time for owners to gear up for the year ahead.More>>

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Five Tips for a Sparkling New Year’s Eve Party   November 30, 2011

It’s not easy to plan a New Year’s Eve party that reaches the masses, but, as an owner, it’s your obligation to create an unforgettable night for guests. With a smart and organized game plan, plus these additional helpful hints, your venue will be the No. 1 spot to ring in the New Year.More>>

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Winning Wine Dinners   October 31, 2011

Two wine dinners — one at Ruth's Chris Steak House featuring Antinori wines and other showcasing Rodney Strong wines at La Tavola — highlight the bottom-line benefits of hosting such events. More>>

Halloween Article
Halloween Promotions Dos and Don'ts   October 19, 2011

For any owner, Halloween can be tenuous. Guests want to go out and be seen in their costumes, so provide a haven for them but not before considering some dos and don’ts when it comes to throwing a fun, albeit safe, Halloween bash.More>>

Charity ribbons Article
5 Tips on Throwing a Charity Promotion   October 5, 2011

Charity season is here! With the right sponsors, timely planning and unique ideas, you can plan a promotion that will be successful. Check out these helpful tips to get you started. More>>

Calendar Article
2012 Promotion Planning Guide    September 12, 2011

To help you get a serious jump on this crucial work, we’ve assembled our 2012 Promotion Planning Guide, including a calendar of events and holidays around which you can build sales-sparking promos and some expert how-to advice. More>>

Donna Hood Crecca Article
Keep This Issue!    September 12, 2011

If you want more traffic and sales in 2012, then keep this issue of Nightclub & Bar handy all year long. More>>



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