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Promotion Planning

On-premise bar and nightclub promotion ideas and strategies.


Enclave Article
A Look at the Top Halloween Hotspots   October 20, 2010

Halloween is just around the corner, and hopefully your plans for the big night are well underway. Here are some happening Halloween parties around the country to inspire your ghoulish mind.More>>

Suitcase Article
Bring Them In, Send Them Off: Suitcase Party Promotion   October 13, 2010

Want to draw in guests on a Friday night, and build loyalty within your bar or nightclub? Then why not host a Suitcase Party? More>>

Steve Ray Article
Maximizing the Value of Event Sponsorships   October 13, 2010

From the corner tap to independent restaurants to national chain locations, anyone with a bar tends to be inundated with event or promotion sponsorship requests from spirits, beer and wine brands. More>>

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Make Sampling Sell   October 11, 2010

Brand promotions in bars and nightclubs are nothing new. For the brand, promotions are important to reach a specific audience as well as expose consumers to the product. More>>

Square 1682 Philadelphia Article
Win Customers with After-work Events   October 6, 2010

After-work parties are the best and easiest way to add an entirely new day part to your week. But how exactly do you accomplish this? Find out some tips here.More>>

Annie Akin Article
No Guessing Games Allowed in Promotion Planning   October 6, 2010

When it comes to promotions, it’s all about ideas. And not just any off-the-wall notion, it’s the well-thought-out idea that leads to success. So, let’s start at the beginning. More>>

Stir-Ups Balloon Drop Article
Score Big with Fall Football Promos   September 29, 2010

If you’re still searching for that football fanatic crowd on Saturday, Sundays and Mondays, read on for some examples of football promos that are seeing success at the bar.More>>

Barker Lounge employees Halloween Article
Halloween Hits for Bars and Nightclubs   September 29, 2010

With just over a month left to prepare for Halloween, you need to be thinking of ways to attract those devilish characters to your bar. First order of business: plan a stellar promotion!More>>

Meghan Leary Article
The Proof is in the Planning   September 29, 2010

Here are five areas that must be properly addressed when planning a promotion. Be cognizant of these factors and more than half the battle is won for you to reach your bottom line of promotional success. More>>

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Inspired Promotion Planner — Sept. 16-Oct. 31   September 8, 2010

Well, it’s September, so we hope you already have your plans in place for your Halloween bash, but did you know there are plenty of other days you and your guests can celebrate before Oct. 31?More>>



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